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Clear Sunscreen

Clear Sunscreen clears our launch bar: a $11.4M/yr market growing +85.9% this quarter with returns at 0.9%.

Flapen Score

70
Launch it

Top 1% of 10,978 Beauty & Personal Care niches · +22 vs the category median of 48

Market size 100Growth 85Conversion 89Competition 59Returns 96Price range 95Avg price 95Brand share 0Review moat 29Quality gap 37
This niche Category average · 10,978 niches

Is Clear Sunscreen profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Clear Sunscreen is a $11.4M/yr Amazon United States market (3.8M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Launch it — 70/100.

Clear Sunscreen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +85.9% over the last 90 days and 10.5% of searches end in a purchase.

$11.4M

revenue / yr

Units sold / yr400K
Search volume / yr+85.9%3.8M
Conversion rate10.5%
Avg price$28.56

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 13
Top-5 product click share49%
Open market0%
Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 23 products

Sponsored placement96%
New entrants (1y)3· 3 succeeded
Avg rating4.5★
Avg reviews3,589

Top Clear Sunscreen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

$0$1.1M$2.3M$3.4M$4.6M101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

13

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

49%

Top 20: 96%

Open market

0%

  • Supergoop!88%
  • BYOMA6%
  • medicube6%
  • Open — no brand owns it (0%)

Clear Sunscreen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume3.8MCVR10.5%Products23Brands3Top 5 Brands100%OOS Rate3.0%Rating4.5★Reviews3,589Avg BSR#165
300K200KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 17.4×

Top Clear Sunscreen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • supergoop sunscreen1.4M/yr
  • supergoop577K/yr
  • supergoop unseen sunscreen294K/yr
  • super goopsunscreen147K/yr
  • medicube sunscreen156K/yr
  • byoma sunscreen219K/yr
  • goop sunscreen148K/yr
  • unseen sunscreen142K/yr
  • supergoop glow screen139K/yr
  • super goop110K/yr

What reviews say buyers love and hate about Clear Sunscreen

What buyers mention most, as a share of all reviews.

What buyers love

65% of reviews
Suitability Combination Skin12%

LOVE THIS FOR SENSITIVE SKIN

Brightness/Shine/Glow10%

Gives face a nice glow

Quality-Overall8%

Excellent product

Soft Feel7%

Super soft

Smell7%

No weird smell

What buyers complain about

54% of reviews
Allergies13%

Irritating

Value For Money12%

It is expensive

Oily/Greasy6%

Too greasy

Size-Overall5%

Very small tube

Smell5%

It smells bad

Clear Sunscreen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

53%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Color
15%
2Size-Overall
12%
3Advertised Vs Actual Product
11%
4Value For Money
8%
5Oily/Greasy
7%

Common Clear Sunscreen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Clear Sunscreen 70/100 on Amazon United States — Launch it. The niche generates $11.4M/yr across 23 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved +85.9% over the last 90 days.
Search demand for Clear Sunscreen on Amazon United States peaks in Mar–Apr–May–Jun, where the busiest month runs 17.4× the quietest.