Clear Self Tanner

Shoppers searched for this 285K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $366K a year.

Searches, last 12 months

285K

Growth, 90 days vs prior 90

+27.7%

Conversion, latest week

7.0%

Market size, estimated

$366Ka year

Top search term

glow your own way tanning gel60K searches a year

Listings sell for $18.35 on average, from $10.39 to $40.93. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $18.35 that is $18K to $23K a year per listing.

Average price

$18.35inside the $15 to $100 sweet spot

Price range

$10.39–$40.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

$18K–$23K

Returns

1.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #48 within Sunscreens & Tanning Products. It carries 2,409 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

4.9%

Average rank

#48in Sunscreens & Tanning Products

Average rating

4.15 starsAmazon United States average 4.42 stars

Average reviews

2,409per listing

Listings tracked

17

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months