Clear Mascara

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $861K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-4.2%

Conversion, latest week

9.2%

Market size, estimated

$861Ka year

Peak month

December1.3× the quietest month

Top search term

clear mascara662K searches a year

Listings sell for $9.20 on average, from $2.28 to $27.01. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 6,000 to 8,000 of them. At $9.20 that is $55K to $74K a year per listing.

Average price

$9.20under the $15 to $100 sweet spot

Price range

$2.28–$27.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

6,000–8,000

Revenue per listing a year

$55K–$74K

Returns

0.4%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #133 within Eyes. It carries 32,556 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#133in Eyes

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

32,556per listing

Listings tracked

19

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

56 months