Cleansing Cloths

Shoppers searched for this 405K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved +19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $865K a year.

Searches, last 12 months

405K

Growth, 90 days vs prior 90

+19.1%

Conversion, latest week

13.3%

Market size, estimated

$865Ka year

Peak month

August2.0× the quietest month

Top search term

clean towels healthy aging66K searches a year

Listings sell for $16.01 on average, from $5.69 to $26.27. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At $16.01 that is $64K to $80K a year per listing.

Average price

$16.01inside the $15 to $100 sweet spot

Price range

$5.69–$26.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

4,000–5,000

Revenue per listing a year

$64K–$80K

Returns

0.3%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #77 within Cleansers. It carries 9,594 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#77in Cleansers

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

9,594per listing

Listings tracked

11

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months