Clay Mask

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved +19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.

Searches, last 12 months

1.7M

Growth, 90 days vs prior 90

+19.6%

Conversion, latest week

6.4%

Market size, estimated

$1.8Ma year

Peak month

November1.5× the quietest month

Top search term

clay mask563K searches a year

Listings sell for $16.67 on average, from $5.92 to $41.56. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 3,000 to 4,000 of them. At $16.67 that is $50K to $67K a year per listing.

Average price

$16.67inside the $15 to $100 sweet spot

Price range

$5.92–$41.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

3,000–4,000

Revenue per listing a year

$50K–$67K

Returns

0.8%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #123 within Masks. It carries 12,447 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#123in Masks

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

12,447per listing

Listings tracked

26

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

55 months