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Classroom Games

Fail

The top 5 brands take 100% of clicks, so Classroom Games is a Fail.

Flapen Score
34
34 / 100
Ranks 10,192 of 10,978 Beauty & Personal Care niches · −14 vs the category median of 48
Market size
$357K/yr2.9M searches / yr
90-day growth
-14.5%search demand this quarter
Competition
60%top-5 click share · 3 brands · 73 sellers

Flapen Score

Classroom Games against its category

The dotted line is the Beauty & Personal Care average. Past it, Classroom Games is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Classroom Games market on Amazon at a glance

Shoppers on Amazon United States searched for Classroom Games 2.9M times last year and spent an estimated $357K. All 3 brands take every click. Demand peaks in Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 2.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $357K a year.

Searches, last 12 months
2.9M
Growth, 90 days vs prior 90
-14.5%
Conversion, latest week
2.2%
Market size, estimated
$357Ka year
Peak month
December3.0× the quietest month
Top search term
goody hair ties281K searches a year

02 · Price

A sale here is worth $5.63.

Listings sell for $5.63 on average, from $1.84 to $16.60. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 3,000 to 4,000 of them. At $5.63 that is $17K to $23K a year per listing.

Average price
$5.63under the $15 to $100 sweet spot
Price range
$1.84–$16.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
3,000–4,000
Revenue per listing a year
$17K–$23K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #46 within Elastics & Ties. It carries 12,667 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#46in Elastics & Ties
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
12,667per listing
Listings tracked
19

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
40 months

Products

Top Classroom Games products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 flat

Sellers

73

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

0%

  • Brand 171%
  • Brand 224%
  • Brand 35%
  • Open — no brand owns it (0%)

Demand

Classroom Games search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.0×

Search terms

Top Classroom Games search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • goody hair ties281K/yr
  • scunci78K/yr
  • goody ouchless hair ties63K/yr
  • goody62K/yr
  • scunci hair elastics47K/yr
  • hair ties goody28K/yr
  • goodie hair ties28K/yr
  • goody hair elastics22K/yr
  • goody hair bands21K/yr
  • goody hair20K/yr

Reviews and returns

What reviews say buyers love and hate about Classroom Games

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Stretchability/Expandability/Elasticity”
0.3%of orders come back
“Doesnt stretch at all”
A buyer, on “Stretchability/Expandability/Elasticity”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Classroom Games questions

Answered from the same tracked data.