Clarifying Toner

Shoppers searched for this 317K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $474K a year.

Searches, last 12 months

317K

Growth, 90 days vs prior 90

-6.7%

Conversion, latest week

8.1%

Market size, estimated

$474Ka year

Peak month

January1.4× the quietest month

Top search term

la roche posay toner95K searches a year

Listings sell for $18.52 on average, from $13.05 to $24.27. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 4,000 to 5,000 of them. At $18.52 that is $74K to $93K a year per listing.

Average price

$18.52inside the $15 to $100 sweet spot

Price range

$13.05–$24.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

4,000–5,000

Revenue per listing a year

$74K–$93K

Returns

0.6%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #86 within Toners & Astringents. It carries 4,560 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#86in Toners & Astringents

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

4,560per listing

Listings tracked

6

The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

85 months