ck one
Worth a lookShows low returns (0.3%), but weak search conversion (0.7%) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$24.49avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great$10.26–$47.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+57.3%90-day search growth — must beat 0% to launch
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Market size
Okay$157K$157K/yr · 932K searches
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Review moat
Bad5,811.58avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, ck one is a $157K/yr Amazon United States market (932K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 55/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
ck one market data
- Units sold / yr
- 15K–20K
- avg 1,000–1,250/product
- Revenue / yr
- $367K–$490K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #188
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 71%
- Out of stock
- 0.9%
- Avg brand age
- 60 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
13 rising
Sellers
118
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
60%
Top 20: 95%
Open market
10%
- Vera Wang54%
- DIME19%
- Salt & Stone8%
- GODA5%
- Estée Lauder2%
- Bella Vita Luxury2%
- Open — no brand owns it (7 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +57.3% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 2.0×
Top ck one search terms
- lilium blume perfume thomson carter340K/yr
- lilium blume perfume104K/yr
- vera wang perfume175K/yr
- lilium blume perfume women35K/yr
- vera wang73K/yr
- lilian blume perfume for women21K/yr
- lillian blume perfume29K/yr
- lillium blume perfume for women19K/yr
- thomas carter lilium blume perfume20K/yr
- thomson carter perfume for women20K/yr
Top ck one products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Vera Wang Vera Wang Eau de Parfum 3.4 fl oz (Pack of 1) Notes of Waterlily Tahitian Flower and Vanilla Womens Fragrance Long Lasting Everyday Fragrance Travel Size
Vera Wang$22.804.4★14,350 rev

Vera Wang Princess by Vera Wang Eau De Toilette Perfume for Women 3.4 Fl Ounce
Vera Wang$24.064.5★54,046 rev

DIME Beauty Perfume Sampler Kit - Set of 5 Travel Size Perfumes for Women Clean Fragrance Discovery Set Eau de Toilette with Organic Sugar Cane Alcohol Vegan 5 x 2 ml
DIME$27.893.6★828 rev

Salt & Stone Body Mist | Santal & Vetiver | Skincare Infused Hair & Body Spray for Women and Men | Hydrating Fragrance with Glycerin and Red Algae | Vegan Cruelty Free 3.4 fl oz
Salt & Stone$42.783.7★2,496 rev

DIME Beauty Perfume Sampler Hypoallergenic Clean Perfumes Eau de Parfum For Women (Set of 5 2 ml)
DIME$26.954.0★54 rev
Newest
by launch date
Thomson Carter Beauty Perfume Lilium blume perfume thomson carterTravel-Friendly 50ml/1.6 fl. oz
Thomson Carter Beauty$43.041 rev

DIME Beauty Perfume Sampler Hypoallergenic Clean Perfumes Eau de Parfum For Women (Set of 5 2 ml)
DIME$26.9554 rev

Dolce&Gabbana New Light Blue Eau De Toilette Travel Spray For Women - 10 ml / .33 fl.oz
Dolce&Gabbana$37.132,281 rev

Botanic Hearth Jasmine Hair Perfume & Body Mist Long-Lasting Hair Deodorizer & Body Scent for Women & Men Alcohol-Free Clean Fragrance Hair Spray For Everyday Wear All Day Freshness 3.4 Fl Oz
Botanic Hearth$10.26601 rev

DIME Beauty Perfume Sampler Kit - Set of 5 Travel Size Perfumes for Women Clean Fragrance Discovery Set Eau de Toilette with Organic Sugar Cane Alcohol Vegan 5 x 2 ml
DIME$27.89828 rev
Trending
90-day click momentum
DIME Beauty Perfume Sampler Hypoallergenic Clean Perfumes Eau de Parfum For Women (Set of 5 2 ml)
DIME$26.954.0★

MOBETTER FRAGRANCE OILS Powder Fresh Scent Perfume Fragrance Body Oil Unisex
MOBETTER FRAGRANCE OILS$12.604.3★

Thomson Carter Beauty Perfume Lilium blume perfume thomson carterTravel-Friendly 50ml/1.6 fl. oz
Thomson Carter Beauty$43.041.0★

DIME Beauty 7 Summers Perfume for Women - Sweet Floral Eau de Toilette with Bergamot Vanilla Orchid and Coconut Clean Vegan Cruelty-Free Fragrance 1.7 oz / 50 ml
DIME$47.344.3★

Salt & Stone Body Mist | Santal & Vetiver | Skincare Infused Hair & Body Spray for Women and Men | Hydrating Fragrance with Glycerin and Red Algae | Vegan Cruelty Free 3.4 fl oz
Salt & Stone$42.783.7★
What buyers say about ck one
What buyers praise and complain about, mined from review topics.What buyers love
“Doesnt smell bad”
“Definitely worth the price”
“Durable”
“Amazing Quality”
“Love the sense nice size for price”
“This is sooo smooth and beautiful”
“Awesome Gift”
“Looks exactly as pictured”
“Easy to use”
“it's not heavy either”
What buyers complain about
“Chemical Scent”
“Lasted too short”
“Too expensive”
“This bottle is too small”
“False advertisement”
“Contains alcohol”
“Not strong”
“Skin irritation”
“comes across as low quality”
“Leaks at the sprayer”
Top return reasons
Common questions
- Is ck one profitable to sell on Amazon United States?
- The niche generates $157K/yr across 24 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +57.3%. Flapen's verdict: Worth a look (55/100).
- How competitive is the ck one niche?
- 13 brands and 118 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in ck one?
- Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.3%.
- When does demand for ck one peak?
- Demand peaks in Jan–Dec; the busiest month runs 2.0× the quietest.
- What does it cost to enter the ck one niche?
- Listings span $10.26–$47.34; the average listing price is $24.49 (sweet spot $15–$100). The average incumbent carries 5,812 reviews — the moat a new listing must climb.