Citrus Perfume

Shoppers searched for this 190K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $99K a year.

Searches, last 12 months

190K

Growth, 90 days vs prior 90

+7.8%

Conversion, latest week

2.6%

Market size, estimated

$99Ka year

Peak month

April4.9× the quietest month

Top search term

citrus perfume37K searches a year

Listings sell for $19.91 on average, from $5.00 to $48.62. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $19.91 that is $0 to $2K a year per listing.

Average price

$19.91inside the $15 to $100 sweet spot

Price range

$5.00–$48.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.1%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #348 within Women's. It carries 3,891 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

95%

Out of stock, average day

2.4%

Average rank

#348in Women's

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

3,891per listing

Listings tracked

44

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

78 months