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Citrus Cleaner

Fail

The top 5 brands take 100% of clicks, so Citrus Cleaner is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$251K/yr75K searches / yr
90-day growth
+9.3%search demand this quarter
Competition
71%top-5 click share · 3 brands · 587 sellers

Flapen Score

Citrus Cleaner against its category

The dotted line is the Beauty & Personal Care average. Past it, Citrus Cleaner is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Citrus Cleaner market on Amazon at a glance

Shoppers on Amazon United States searched for Citrus Cleaner 75K times last year and spent an estimated $251K. All 3 brands take every click. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 16.2% of those searches ended in a purchase.

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.2% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $251K a year.

Searches, last 12 months
75K
Growth, 90 days vs prior 90
+9.3%
Conversion, latest week
16.2%
Market size, estimated
$251Ka year
Top search term
citrus cleaner23K searches a year

02 · Price

A sale here is worth $20.63.

Listings sell for $20.63 on average, from $4.72 to $115.45. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $20.63 that is $5K to $10K a year per listing.

Average price
$20.63inside the $15 to $100 sweet spot
Price range
$4.72–$115.45
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

57% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #228 within Cleansers. It carries 9,094 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
93%
Out of stock, average day
0.0%
Average rank
#228in Cleansers
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
9,094per listing
Listings tracked
14

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 97 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
97 months

Products

Top Citrus Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

587

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

0%

  • Brand 174%
  • Brand 222%
  • Brand 34%

Demand

Citrus Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr, Jun, Jul · busiest ÷ quietest = 2.9× · 11 of 12 months tracked

Search terms

Top Citrus Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • citrus cleaner23K/yr
  • mrs meyers clementine16K/yr
  • clementine mrs meyers6K/yr
  • citrus 2 hospital germicidal cleaner5K/yr
  • meyers clementine6K/yr
  • citrus ii5K/yr
  • mrs meyers hand soap clementine4K/yr
  • citrus cleaner concentrate3K/yr
  • citrus 24K/yr
  • mrs meyers clementine hand soap2K/yr

Reviews and returns

What reviews say buyers love and hate about Citrus Cleaner

We read the reviews and the return reasons for every product selling here.

61%of positive reviews mention “Smell”
39%of negative reviews mention “Smell”
0.3%of orders come back
“Smell is extremely strong”
A buyer, on “Smell”39% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Citrus Cleaner questions

Answered from the same tracked data.