Cinnabar
FailShoppers spend an estimated $68K a year here, so Cinnabar is a Fail.
- Flapen Score
- 46 / 100Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 4846
- Market size
- $68K/yr81K searches / yr
- 90-day growth
- +41.5%search demand this quarter
- Competition
- 78%top-5 click share · 12 brands · 15 sellers
Flapen Score
Cinnabar against its category
The dotted line is the Beauty & Personal Care average. Past it, Cinnabar is stronger. Inside it, weaker.
Market
The Cinnabar market on Amazon at a glance
Shoppers on Amazon United States searched for Cinnabar 81K times last year and spent an estimated $68K. The top 5 brands take 84% of clicks. Demand peaks in May–Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +41.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.
- Searches, last 12 months
- 81K
- Growth, 90 days vs prior 90
- +41.5%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $68Ka year
- Peak month
- December3.0× the quietest month
- Top search term
- cinnabar bracelet19K searches a year
02 · Price
A sale here is worth $34.81.
Listings sell for $34.81 on average, from $8.27 to $261.31. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $34.81 that is $9K to $17K a year per listing.
- Average price
- $34.81inside the $15 to $100 sweet spot
- Price range
- $8.27–$261.31
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $9K–$17K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #2,582 within Women's. It carries 108 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 94%
- Out of stock, average day
- 5.5%
- Average rank
- #2,582in Women's
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 108per listing
- Listings tracked
- 16
04 · Newcomers
0 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Cinnabar products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LMCIEZR Natural Cinnabar Bracelet Feng Shui Amulet Prosperity Purple Red Cinnabar Engraved Symbols Reiki Healing Chakra Meditation Attract Lucky 8MM LXMN-240122-P1
- Price
- $12.86
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 2y ago

Este Lauder Cinnabar Eau de Parfum Spray with Notes of Jasmine Orange Flower & Clove | Perfumes for Women 1.7 Fl Oz
- Price
- $66.91
- Rating
- 4.5/5
- Reviews
- 573
- Age
- 3y ago

Chinese Feng Shui Good Luck and Wealth Bracelet for Women Red Cinnabar Bead Lucky Bracelets Used to Bring Wealth Success Money Wealth and Lucky Protection Amulet Taisman Attract Wealth Money Feng Shui Jewelry(10mm)
- Price
- $25.47
- Rating
- 4.5/5
- Reviews
- 54
- Age
- 1y ago

SoulPulse Cinnabar Chinese Feng Shui Wealth and Luck Bracelet for Women to Attract Money Wealth Success Cinnabar Beaded Money Bracelets for Women8mm
- Price
- $20.50
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 8mo ago

Dosurgorn Feng Shui Cinnabar Bracelet for Women cinnabar Powder Feng Shui Bracelet Feng Shui Bracelet for Wealth and Protection Good Luck Money Amulet (1PCS 6MM)
- Price
- $15.29
- Rating
- 4.2/5
- Reviews
- 286
- Age
- 3y ago
Trending
estimated 90-day click momentum
Fvqqio Feng Shui Cinnabar Bracelet for Women Cinnabar PiXiu Bracelet Feng Shui Wealth Bracelet for Protection Good Luck Money Amulet (6mm)
- Price
- $8.27
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 11mo ago

NexusChi 108 Beads Cinnabar Feng Shui Bracelet Life Energy & Transformation Mala Red Prosperity Beads for Confidence Courage & Positive Chi Meditation & Protection Bracelet for Men & Women (6mm/8mm/10mm) (6mm)
- Price
- $14.47
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago

SoulPulse Cinnabar Chinese Feng Shui Wealth and Luck Bracelet for Women to Attract Money Wealth Success Cinnabar Beaded Money Bracelets for Women8mm
- Price
- $20.50
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 8mo ago

CHOW SANG SANG 999 24K Gold Charme Mini Charm Chinese Zodiac Lovely Cute Animal Mini Charm Blessing Bracelet for Women 93700C (Rooster)
- Price
- $261.31
- Rating
- 4.7/5
- Reviews
- 179
- Age
- 3y ago

Dosurgorn Feng Shui Cinnabar Bracelet for Women cinnabar Powder Feng Shui Bracelet Feng Shui Bracelet for Wealth and Protection Good Luck Money Amulet (1PCS 6MM)
- Price
- $15.29
- Rating
- 4.2/5
- Reviews
- 286
- Age
- 3y ago
Newest
by launch date
Yautja Tibetan Buddhist Lucky Red String Bracelet Spiritual Protection Cinnabar Buddha Beads Handmade Adjustable Red Bracelet with Amulet Card Meditation Yoga Prayer Women Spiritual Jewelry for Health Charm Wealth Good Fortune
- Price
- $19.82
- Rating
- 4.2/5
- Reviews
- 39
- Age
- 5mo ago

SoulPulse Cinnabar Chinese Feng Shui Wealth and Luck Bracelet for Women to Attract Money Wealth Success Cinnabar Beaded Money Bracelets for Women8mm
- Price
- $20.50
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 8mo ago

NexusChi 108 Beads Cinnabar Feng Shui Bracelet Life Energy & Transformation Mala Red Prosperity Beads for Confidence Courage & Positive Chi Meditation & Protection Bracelet for Men & Women (6mm/8mm/10mm) (6mm)
- Price
- $14.47
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago

SoulPulse Chinese Red Cinnabar Feng Shui Bracelet for Wealth and Luck Bracelets for Men to Attract Money Wealth Success Cinnabar Beaded Money Bracelets for Men12mm
- Price
- $16.71
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 9mo ago

SoulPulse Chinese Cinnabar Feng Shui Bracelet for Wealth and Luck Bracelets for Women to Attract Money Wealth Success Cinnabar Beaded Money Bracelets for Men Women10mm
- Price
- $21.52
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 78% of clicks. A locked shelf that new listings rarely crack.
Brands
12 rising
Sellers
15
Est. top-5 brand share
84%
Top 20: 100%
Est. top-5 click share
78%
Top 20: 100%
Open market
12%
- LMCIEZR25%
- Generic19%
- Estée Lauder19%
- SoulPulse12%
- Dosurgorn8%
- Fvqqio4%
- Open — no brand owns it (6 brands, 12%)
Demand
Cinnabar search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Cinnabar search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cinnabar bracelet19K/yr
- cinnabar perfume by estee lauder25K/yr
- cinnabar18K/yr
- cinnabar perfume11K/yr
- cinnabar perfume for women3K/yr
- estee lauder cinnabar perfume3K/yr
- estee lauder cinnabar3K/yr
Reviews and returns
What reviews say buyers love and hate about Cinnabar
We read the reviews and the return reasons for every product selling here.
“Smells awful”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cinnabar questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









