cicaplast baume b5
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible$7.5M$7.5M/yr · 2.6M searches
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible12.8%search→purchase rate — share of searches ending in a sale
Price range
Incredible$18.12–$30.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$22.26avg listing price — sweet spot $15–$100
Review moat
Bad11,507.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-15.0%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, cicaplast baume b5 is a $7.5M/yr Amazon United States market (2.6M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 49/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
cicaplast baume b5 market data
- Units sold / yr
- 300K–400K
- avg 50,000–60,000/product
- Revenue / yr
- $6.7M–$8.9M
- units × avg price
- Conversion rate
- 12.8%
- Avg BSR
- #77
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 0.0%
- Avg brand age
- 61 months
- Avg seller age
- 122 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 flat
Sellers
5
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- La Roche-Posay100%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.0% search growth over the last 90 days.Peak months: Jan, Feb · busiest ÷ quietest = 2.1×
Top cicaplast baume b5 search terms
- cicaplast534K/yr
- la roche posay cicaplast baume b5495K/yr
- cicaplast la roche-posay596K/yr
- cicaplast baume b5280K/yr
- la roche posay cicaplast135K/yr
- laroche posay cicaplast balm b570K/yr
- la roche-posay cicaplast baume b577K/yr
- la roche posay b576K/yr
- b5 laroche posay64K/yr
- cicaplast balm b575K/yr
Top cicaplast baume b5 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
La Roche-Posay Cicaplast Balm B5 Healing Ointment and Soothing Therapeutic Multi Purpose Cream for Dry & Irritated Skin Body and Hand Balm Baby Safe Fragrance Free
La Roche-Posay$18.124.7★21,788 rev
La Roche-Posay Cicaplast Balm B5 Skin Barrier Repair Cream with Centella Asiatica Shea Butter & Panthenol | Multi-Purpose Healing Ointment for Dry Irritated Skin | Face & Hand Balm Baby Safe 100ml
La Roche-Posay$30.594.7★21,788 rev
La Roche-Posay Cicaplast Balm B5 UV SPF 50 Vitamin B5 + Shea Butter + Tribioma + Madecassoside + Zinc Oxide Sunscreen Post Treatment Skin Protectant With SPF Multi-Purpose Cream For Dry Skin
La Roche-Posay$18.334.6★1,429 rev
La Roche-Posay Cicaplast Gel B5 Protective Repair Gel for Cracked Chapped Skin with Madecassoside and Glycerin Tested Post-Procedure Post-Stitches Post-Laser 1.35 Fl Oz
La Roche-Posay$22.014.7★1,026 rev
Newest
by launch dateLa Roche-Posay Cicaplast Balm B5 Skin Barrier Repair Cream with Centella Asiatica Shea Butter & Panthenol | Multi-Purpose Healing Ointment for Dry Irritated Skin | Face & Hand Balm Baby Safe 100ml
La Roche-Posay$30.5921,788 rev
La Roche-Posay Cicaplast Balm B5 UV SPF 50 Vitamin B5 + Shea Butter + Tribioma + Madecassoside + Zinc Oxide Sunscreen Post Treatment Skin Protectant With SPF Multi-Purpose Cream For Dry Skin
La Roche-Posay$18.331,429 rev
La Roche-Posay Cicaplast Gel B5 Protective Repair Gel for Cracked Chapped Skin with Madecassoside and Glycerin Tested Post-Procedure Post-Stitches Post-Laser 1.35 Fl Oz
La Roche-Posay$22.011,026 rev
La Roche-Posay Cicaplast Balm B5 Healing Ointment and Soothing Therapeutic Multi Purpose Cream for Dry & Irritated Skin Body and Hand Balm Baby Safe Fragrance Free
La Roche-Posay$18.1221,788 rev
Trending
90-day click momentumLa Roche-Posay Cicaplast Balm B5 Skin Barrier Repair Cream with Centella Asiatica Shea Butter & Panthenol | Multi-Purpose Healing Ointment for Dry Irritated Skin | Face & Hand Balm Baby Safe 100ml
La Roche-Posay$30.594.7★
La Roche-Posay Cicaplast Balm B5 UV SPF 50 Vitamin B5 + Shea Butter + Tribioma + Madecassoside + Zinc Oxide Sunscreen Post Treatment Skin Protectant With SPF Multi-Purpose Cream For Dry Skin
La Roche-Posay$18.334.6★
La Roche-Posay Cicaplast Balm B5 Healing Ointment and Soothing Therapeutic Multi Purpose Cream for Dry & Irritated Skin Body and Hand Balm Baby Safe Fragrance Free
La Roche-Posay$18.124.7★
La Roche-Posay Cicaplast Gel B5 Protective Repair Gel for Cracked Chapped Skin with Madecassoside and Glycerin Tested Post-Procedure Post-Stitches Post-Laser 1.35 Fl Oz
La Roche-Posay$22.014.7★
What buyers say about cicaplast baume b5
What buyers praise and complain about, mined from review topics.What buyers love
“Good Moisturizer”
“Awesome product, worked immediately”
“helped with my dry skin”
“gentle enough for sensitive skin”
“Makes my skin so soft”
“no irritation”
“WORTH THE BUY”
“It has a mild sunscreen scent”
“Saved my skin during the winter”
“absorbs well”
What buyers complain about
“Irritated skin”
“Not worth the price”
“lack of hydration”
“Burnt my skin”
“Leave a white cast didnt help either dry crack skin”
“It is so thick”
“It does not have fragrances”
“Tube was very small”
“Didnt work on my skin”
“Arrived used up”
Top return reasons
Common questions
- Is cicaplast baume b5 profitable to sell on Amazon United States?
- The niche generates $7.5M/yr across 4 tracked products. 90-day search growth is -15.0%. Flapen's verdict: Skip it (49/100).
- How competitive is the cicaplast baume b5 niche?
- 1 brands and 5 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in cicaplast baume b5?
- Top complaints mined from reviews: Allergies, Value For Money, Moist/Dry. The return rate is 0.3%.
- When does demand for cicaplast baume b5 peak?
- Demand peaks in Jan–Feb; the busiest month runs 2.1× the quietest.
- What does it cost to enter the cicaplast baume b5 niche?
- Listings span $18.12–$30.59; the average listing price is $22.26 (sweet spot $15–$100). The average incumbent carries 11,508 reviews — the moat a new listing must climb.