Chrome Proof Matte Top Coat

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.

Searches, last 12 months

125K

Growth, 90 days vs prior 90

+0.1%

Conversion, latest week

10.3%

Market size, estimated

$95Ka year

Peak month

March2.0× the quietest month

Top search term

chrome proof matte top coat45K searches a year

Listings sell for $7.44 on average, from $6.62 to $8.86. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At $7.44 that is $7K to $9K a year per listing.

Average price

$7.44under the $15 to $100 sweet spot

Price range

$6.62–$8.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

1,000–1,250

Revenue per listing a year

$7K–$9K

Returns

0.5%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #106 within Base & Top Coats. It carries 2,415 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#106in Base & Top Coats

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

2,415per listing

Listings tracked

8

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

40 months