Christmas Nails

Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -38.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $203K a year.

Searches, last 12 months

2.5M

Growth, 90 days vs prior 90

-38.6%

Conversion, latest week

1.0%

Market size, estimated

$203Ka year

Top search term

christmas press on nails660K searches a year

Listings sell for $8.00 on average, from $3.05 to $20.93. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 250 to 500 of them. At $8.00 that is $2K to $4K a year per listing.

Average price

$8.00under the $15 to $100 sweet spot

Price range

$3.05–$20.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

1.5%of orders · Amazon United States median 2.1%

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #3,354 within False Nails & Accessories. It carries 573 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

100%

Out of stock, average day

5.1%

Average rank

#3,354in False Nails & Accessories

Average rating

4.01 starsAmazon United States average 4.42 stars

Average reviews

573per listing

Listings tracked

75

52 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

52

Successful launches

1Amazon's first-year sales bar

Average brand age

20 months