Christmas Nail Charms

Shoppers searched for this 235K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

235K

Growth, 90 days vs prior 90

-14.1%

Conversion, latest week

2.4%

Market size, estimated

$40Ka year

Peak month

December160.1× the quietest month

Top search term

christmas nail charms157K searches a year

Listings sell for $7.21 on average, from $4.92 to $13.09. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $7.21 that is $721 to $2K a year per listing.

Average price

$7.21under the $15 to $100 sweet spot

Price range

$4.92–$13.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$721–$2K

Returns

0.8%of orders · Amazon United States median 2.1%

55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #1,229 within Nail Art Accessories. It carries 146 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

100%

Out of stock, average day

6.5%

Average rank

#1,229in Nail Art Accessories

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

146per listing

Listings tracked

31

19 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

19

Successful launches

0Amazon's first-year sales bar

Average brand age

19 months