Christmas Lotion
FailShoppers spend an estimated $45K a year here, so Christmas Lotion is a Fail.
- Flapen Score
- 37 / 100Ranks 9,560 of 10,978 Beauty & Personal Care niches · −11 vs the category median of 4837
- Market size
- $45K/yr168K searches / yr
- 90-day growth
- -24.7%search demand this quarter
- Competition
- 52%top-5 click share · 8 brands · 118 sellers
Flapen Score
Christmas Lotion against its category
The dotted line is the Beauty & Personal Care average. Past it, Christmas Lotion is stronger. Inside it, weaker.
Market
The Christmas Lotion market on Amazon at a glance
Shoppers on Amazon United States searched for Christmas Lotion 168K times last year and spent an estimated $45K. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 168K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -24.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.
- Searches, last 12 months
- 168K
- Growth, 90 days vs prior 90
- -24.7%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $45Ka year
- Peak month
- December130.2× the quietest month
- Top search term
- christmas lotion42K searches a year
02 · Price
A sale here is worth $13.14.
Listings sell for $13.14 on average, from $3.51 to $29.46. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $13.14 that is $0 to $1K a year per listing.
- Average price
- $13.14under the $15 to $100 sweet spot
- Price range
- $3.51–$29.46
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
31% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.9% of listings are out of stock. The average listing ranks #666 within Foot & Hand Care. It carries 2,481 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 31%
- Prime listings
- 100%
- Out of stock, average day
- 16.9%
- Average rank
- #666in Foot & Hand Care
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 2,481per listing
- Listings tracked
- 16
04 · Newcomers
3 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Christmas Lotion products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Hempz Mini Vanilla Sugar Cookie Body Moisturizer Body Lotion Fall Skin Care for Men & Women Limited Edition 2.25 fl.oz.
- Price
- $3.51
- Rating
- 4.4/5
- Reviews
- 1,099
- Age
- 11mo ago

MIYUELENI 20 Pack Christmas Hand Lotion Gift SetMothers Day Gifts Teacher Appreciation Gifts Nurses Week Gifts Moisturizing Hand Cream Travel Size Gifts Bulk
- Price
- $10.65
- Rating
- 4.6/5
- Reviews
- 594
- Age
- 11mo ago

Hempz Pink Peppermint Meringue Body Moisturizer Body Lotion Fall Skin Care for Men & Women Limited Edition
- Price
- $3.65
- Rating
- 4.4/5
- Reviews
- 1,099
- Age
- 11mo ago

40 Pack Bulk Christmas Gifts Mini Hand Cream Set Bulk Christmas Gifts for Corworkers Hand Lotion Travel Size Stocking Stuffers for Women Hand Creams for Dry Cracked Hands Small Holiday Gifts
- Price
- $18.77
- Rating
- 4.7/5
- Reviews
- 627
- Age
- 10mo ago

MIYUELENI 10 Pack Christmas Hand Lotion Gifts Set Easter Basket Stuffers Moisturizing Hand Cream for Women Mini Travel Size Holiday Gifts Mothers Day Gifts Bulk Gifts Appreciation 30ml
- Price
- $8.82
- Rating
- 4.6/5
- Reviews
- 594
- Age
- 11mo ago
Trending
estimated 90-day click momentum
Hempz Mini Vanilla Sugar Cookie Body Moisturizer Body Lotion Fall Skin Care for Men & Women Limited Edition 2.25 fl.oz.
- Price
- $3.51
- Rating
- 4.4/5
- Reviews
- 1,099
- Age
- 11mo ago

MIYUELENI 20 Pack Christmas Hand Lotion Gifts SetMoisturizing Hand Cream for Women Mini Travel Size Holiday Gifts Stocking Stuffers & Bulk Gifts for Christmas Appreciation 30ml
- Price
- $13.11
- Rating
- 4.6/5
- Reviews
- 594
- Age
- 11mo ago

Dimsile 12 Pcs Christmas Hand Cream Bulk Gift Set Retro Christmas Mini Hand Lotion Travel Size Moisturizing Body Cream for Women Homeless Birthday Xmas Gift Stocking Stuffer
- Price
- $9.01
- Rating
- 4.5/5
- Reviews
- 19
- Age
- 11mo ago

Tree Hut Peppermint Pearl Body Lotion Limited Edition Holiday Ceramide and Squalene Formula Helps Protect Skin Long-lasting Hydration Leaves Skin Feeling Soft & Moisturized 8.5 fl oz.
- Price
- $15.24
- Rating
- 4.7/5
- Reviews
- 266
- Age
- 1y ago

Hempz Pink Peppermint Meringue Body Moisturizer Body Lotion Fall Skin Care for Men & Women Limited Edition
- Price
- $3.65
- Rating
- 4.4/5
- Reviews
- 1,099
- Age
- 11mo ago
Newest
by launch date
VISCOO 12 Pack Christmas Hand Cream Gift Set for Women Mini Hand Lotion for Dry Cracked Hands Travel Size Christmas Gifts in Bulk for Party Favors Stocking Stuffers for Women Teen Girls Holiday Gifts
- Price
- $10.15
- Rating
- 4.6/5
- Reviews
- 525
- Age
- 8mo ago

VISCOO 60 Sets Christmas Hand Cream Gift Set for Women Hand Lotion In Bulk for Dry Cracked Hands Travel Size Christmas Gifts with Cards and Organza Gift Bags Stocking Stuffers for Women Teen Girls
- Price
- $23.05
- Rating
- 4.6/5
- Reviews
- 525
- Age
- 8mo ago

20 Pack Christmas Hand Cream Gifts Set for Women Moisturizing Hand Lotion for Dry Cracked Hands Mini Travel Size Stocking Stuffers & Bulk Gifts for Christmas Appreciation Party Favors 30ml
- Price
- $10.49
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 9mo ago

40 Pack Bulk Christmas Gifts Mini Hand Cream Set Bulk Christmas Gifts for Corworkers Hand Lotion Travel Size Stocking Stuffers for Women Hand Creams for Dry Cracked Hands Small Holiday Gifts
- Price
- $18.77
- Rating
- 4.7/5
- Reviews
- 627
- Age
- 10mo ago

MIYUELENI 20 Pack Christmas Hand Lotion Gift SetMothers Day Gifts Teacher Appreciation Gifts Nurses Week Gifts Moisturizing Hand Cream Travel Size Gifts Bulk
- Price
- $10.65
- Rating
- 4.6/5
- Reviews
- 594
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
118
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 100%
Open market
9%
- Hempz34%
- MIYUELENI23%
- Bath & Body Works15%
- VISCOO7%
- KIYTARBOO7%
- Tree Hut5%
- Open — no brand owns it (2 brands, 9%)
Demand
Christmas Lotion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 130.2×
Search terms
Top Christmas Lotion search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- christmas lotion42K/yr
- christmas hand lotion20K/yr
- christmas hand cream bulk7K/yr
- holiday hand cream10K/yr
- holiday hand lotion7K/yr
- holiday lotion18K/yr
- christmas hand cream17K/yr
- christmas body lotion5K/yr
- christmas scented lotion3K/yr
- christmas lotions6K/yr
Reviews and returns
What reviews say buyers love and hate about Christmas Lotion
We read the reviews and the return reasons for every product selling here.
“odd smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Christmas Lotion questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









