Christmas Hair Bows

Shoppers searched for this 698K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.

Searches, last 12 months

698K

Growth, 90 days vs prior 90

-9.1%

Conversion, latest week

2.0%

Market size, estimated

$117Ka year

Peak month

December188.2× the quietest month

Top search term

christmas hair clips181K searches a year

Listings sell for $8.35 on average, from $5.15 to $15.51. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 0 to 100 of them. At $8.35 that is $0 to $835 a year per listing.

Average price

$8.35under the $15 to $100 sweet spot

Price range

$5.15–$15.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

0–100

Revenue per listing a year

$0–$835

Returns

5.0%of orders · Amazon United States median 2.1%

57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #7,976 within Claws. It carries 105 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

100%

Out of stock, average day

16.6%

Average rank

#7,976in Claws

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

105per listing

Listings tracked

30

20 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

20

Successful launches

0Amazon's first-year sales bar

Average brand age

23 months