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Christmas Bath Bombs

Fail

Shoppers spend an estimated $21K a year here, so Christmas Bath Bombs is a Fail.

Flapen Score
36
36 / 100
Ranks 9,802 of 10,978 Beauty & Personal Care niches · −12 vs the category median of 48
Market size
$21K/yr139K searches / yr
90-day growth
-39.4%search demand this quarter
Competition
67%top-5 click share · 10 brands · 13 sellers

Flapen Score

Christmas Bath Bombs against its category

The dotted line is the Beauty & Personal Care average. Past it, Christmas Bath Bombs is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Christmas Bath Bombs market on Amazon at a glance

Shoppers on Amazon United States searched for Christmas Bath Bombs 139K times last year and spent an estimated $21K. The top 5 brands take 81% of clicks. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -39.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
-39.4%
Conversion, latest week
0.9%
Market size, estimated
$21Ka year
Peak month
December109.2× the quietest month
Top search term
christmas bath bombs62K searches a year

02 · Price

A sale here is worth $16.75.

Listings sell for $16.75 on average, from $7.31 to $39.02. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $16.75 that is $4K to $8K a year per listing.

Average price
$16.75inside the $15 to $100 sweet spot
Price range
$7.31–$39.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

15% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 35.4% of listings are out of stock. The average listing ranks #445 within Bath & Bathing Accessories. It carries 1,615 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
15%
Prime listings
100%
Out of stock, average day
35.4%
Average rank
#445in Bath & Bathing Accessories
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
1,615per listing
Listings tracked
13

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Christmas Bath Bombs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 flat

Sellers

13

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

13%

  • Brand 135%
  • Brand 216%
  • Brand 311%
  • Brand 411%
  • Brand 58%
  • Brand 66%
  • Open — no brand owns it (4 brands, 13%)

Demand

Christmas Bath Bombs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KBlack Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 109.2×

Search terms

Top Christmas Bath Bombs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • christmas bath bombs62K/yr
  • christmas bath bomb13K/yr
  • christmas bath11K/yr
  • bath bombs christmas6K/yr
  • christmas bath bombs for kids23K/yr
  • christmas bubble bath6K/yr
  • holiday bath bombs5K/yr
  • christmas bath bombs with toys inside4K/yr
  • christmas bath bombs for women4K/yr
  • christmas bathbombs3K/yr

Reviews and returns

What reviews say buyers love and hate about Christmas Bath Bombs

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Smell”
30%of negative reviews mention “Size-Overall”
1.1%of orders come back
“These are small”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Christmas Bath Bombs questions

Answered from the same tracked data.