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Chopstick Curling Wand

Fail

Shoppers spend an estimated $26K a year here, so Chopstick Curling Wand is a Fail.

Flapen Score
40
40 / 100
Ranks 8,668 of 10,978 Beauty & Personal Care niches · −8 vs the category median of 48
Market size
$26K/yr19K searches / yr
90-day growth
+28.1%search demand this quarter
Competition
71%top-5 click share · 8 brands · 23 sellers

Flapen Score

Chopstick Curling Wand against its category

The dotted line is the Beauty & Personal Care average. Past it, Chopstick Curling Wand is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chopstick Curling Wand market on Amazon at a glance

Shoppers on Amazon United States searched for Chopstick Curling Wand 19K times last year and spent an estimated $26K. The top 5 brands take 93% of clicks. Demand peaks in Sep. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 5.5% of those searches ended in a purchase.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
+28.1%
Conversion, latest week
5.5%
Market size, estimated
$26Ka year
Peak month
September1.8× the quietest month
Top search term
pencil hair curler7K searches a year

02 · Price

A sale here is worth $24.65.

Listings sell for $24.65 on average, from $16.09 to $45.97. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $24.65 that is $0 to $2K a year per listing.

Average price
$24.65inside the $15 to $100 sweet spot
Price range
$16.09–$45.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #42 within Irons. It carries 4,345 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#42in Irons
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
4,345per listing
Listings tracked
13

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Chopstick Curling Wand products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

23

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

5%

  • Brand 147%
  • Brand 224%
  • Brand 312%
  • Brand 47%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (2 brands, 5%)

Demand

Chopstick Curling Wand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.8×

Search terms

Top Chopstick Curling Wand search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pencil hair curler7K/yr
  • chopstick curling iron6K/yr
  • chopstick styler2K/yr
  • chopstick curling wand2K/yr
  • chopstick curler1K/yr
  • chopstick styler curling wand1K/yr

Reviews and returns

What reviews say buyers love and hate about Chopstick Curling Wand

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Ease Of Use”
17%of negative reviews mention “Suitability Short Hair”
5.6%of orders come back
“Absolutely does not work on my hair”
A buyer, on “Suitability Short Hair”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Chopstick Curling Wand questions

Answered from the same tracked data.