Chi Hair Products

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +29.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

+29.7%

Conversion, latest week

5.2%

Market size, estimated

$1.2Ma year

Peak month

November3.7× the quietest month

Top search term

chi1.0M searches a year

Listings sell for $17.72 on average, from $4.26 to $47.10. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $17.72 that is $27K to $35K a year per listing.

Average price

$17.72inside the $15 to $100 sweet spot

Price range

$4.26–$47.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,500–2,000

Revenue per listing a year

$27K–$35K

Returns

1.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #108 within Hair Masks. It carries 12,441 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

96%

Out of stock, average day

0.0%

Average rank

#108in Hair Masks

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

12,441per listing

Listings tracked

23

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

72 months