cherry perfume
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$55.47avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good507.97avg incumbent reviews — the moat a new listing must climb
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good63%top-5 brand share — brands hold most of the demand
Market size
Good$720K$720K/yr · 562K searches
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Price range
Okay$4.24–$334.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-13.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, cherry perfume is a $720K/yr Amazon United States market (562K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Dec. Verdict: Worth a look — 61/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
cherry perfume market data
- Units sold / yr
- 10K–13K
- avg 100–250/product
- Revenue / yr
- $555K–$693K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #807
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 67%
- Out of stock
- 6.6%
- Avg brand age
- 53 months
- Avg seller age
- 142 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
28 falling
Sellers
244
Top-5 brand share
63%
Top 20: 94%
Top-5 click share
42%
Top 20: 85%
Open market
32%
- Tom Ford24%
- Fine'ry14%
- Lattafa9%
- Dossier8%
- PHLUR7%
- SCENT BEAUTY5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.7% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 2.7×
Top cherry perfume search terms
- cherry perfume166K/yr
- tom ford lost cherry75K/yr
- cherry vanilla perfume34K/yr
- lost cherry tom ford39K/yr
- tom ford cherry25K/yr
- cherry perfume for women26K/yr
- cherry body spray19K/yr
- mayar cherry intense27K/yr
- cherry almond perfume16K/yr
- lost cherry16K/yr
Top cherry perfume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tom Ford Lost Cherry Unisex EDP Spray 1.7 oz
Tom Ford$264.244.4★772 rev
Lattafa Mayar Cherry Intense for Unisex Eau de Parfum Spray 3.4 Ounce / 100 ml
Lattafa$26.344.1★1,396 rev
Dossier - Ambery Cherry - Eau de Parfum - Inspired by Lost Cherry - Long-Lasting Fragrance - Unisex - 1.7 fl oz (50ml)
Dossier$42.144.4★1,091 rev
Finery Cherry Almond Hair + Body Fragrance Mist Spray for Women - Not Another Cherry - Rich Fruity Gourmand Scent with Rose & Almond Amaretto Cruelty-Free Long-Lasting Gift for Girls (5 Fl Oz)
Fine'ry$14.784.1★160 rev
Finery Cherry Almond Eau de Parfum - Not Another Cherry Long-Lasting Perfume for Women - Rose Almond Amaretto - Rich Fruity-Floral Gourmand Full Size Hair Body Fragrance Gift for Her (60mL)
Fine'ry$26.134.2★89 rev
Newest
by launch date
PHLUR Cherry Stem Perfume for Women & Men 9.5 mL Black Cherry & Caramel Eau de Parfum Fruity Woody with Orange Brandy Jasmine Ebony Woods & Soft Leather
PHLUR$31.9266 rev
PHLUR Cherry Stem Perfume for Women & Men 50 mL Black Cherry & Caramel Eau de Parfum Fruity Woody with Orange Brandy Jasmine Ebony Woods & Soft Leather
PHLUR$96.5666 rev
Hempz Cherry Hydrating Mist Spray Dark Red Cherries lightweight fragrance Travel Size Moisturizer Beach Vacation Essential 1 fl.oz.
Hempz$4.24304 rev
Finery Cherry Almond Hair + Body Fragrance Mist Spray for Women - Not Another Cherry - Rich Fruity Gourmand Scent with Rose & Almond Amaretto Cruelty-Free Long-Lasting Gift for Girls (5 Fl Oz)
Fine'ry$14.78160 rev
Finery Cherry Almond Eau de Parfum - Not Another Cherry Long-Lasting Perfume for Women - Rose Almond Amaretto - Rich Fruity-Floral Gourmand Full Size Hair Body Fragrance Gift for Her (60mL)
Fine'ry$26.1389 rev
Trending
90-day click momentumHempz Cherry Hydrating Mist Spray Dark Red Cherries lightweight fragrance Travel Size Moisturizer Beach Vacation Essential 1 fl.oz.
Hempz$4.244.3★
PHLUR Cherry Stem Perfume for Women & Men 9.5 mL Black Cherry & Caramel Eau de Parfum Fruity Woody with Orange Brandy Jasmine Ebony Woods & Soft Leather
PHLUR$31.924.3★
PHLUR Cherry Stem Perfume for Women & Men 50 mL Black Cherry & Caramel Eau de Parfum Fruity Woody with Orange Brandy Jasmine Ebony Woods & Soft Leather
PHLUR$96.564.3★
Finery Cherry Almond Eau de Parfum - Not Another Cherry Long-Lasting Perfume for Women - Rose Almond Amaretto - Rich Fruity-Floral Gourmand Full Size Hair Body Fragrance Gift for Her (60mL)
Fine'ry$26.134.2★
Finery Cherry Almond Hair + Body Fragrance Mist Spray for Women - Not Another Cherry - Rich Fruity Gourmand Scent with Rose & Almond Amaretto Cruelty-Free Long-Lasting Gift for Girls (5 Fl Oz)
Fine'ry$14.784.1★
What buyers say about cherry perfume
What buyers praise and complain about, mined from review topics.What buyers love
“Light scent”
“Great Value”
“it stays all day”
“The bottle itself is very nice quality”
“The skin is soft”
“This is what I was looking for”
“Perfect for a gift”
“Perfect size for special occasion use”
“Nothing heavy,”
“dries down beautifully”
What buyers complain about
“Weird smell”
“Just wish it would last longer”
“It is a little pricey”
“Definitely not as advertised”
“not very strong”
“Bottle leaks”
“a little wet”
“Not the best”
“Allergic”
“Its very oily”
Top return reasons
Common questions
- Is cherry perfume profitable to sell on Amazon United States?
- The niche generates $720K/yr across 36 tracked products. 5 of 7 products launched in the last 360 days are still selling. 90-day search growth is -13.7%. Flapen's verdict: Worth a look (61/100).
- How competitive is the cherry perfume niche?
- 28 brands and 244 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 63% of demand.
- What do buyers complain about in cherry perfume?
- Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.0%.
- When does demand for cherry perfume peak?
- Demand peaks in Dec; the busiest month runs 2.7× the quietest.
- What does it cost to enter the cherry perfume niche?
- Listings span $4.24–$334.78; the average listing price is $55.47 (sweet spot $15–$100). The average incumbent carries 508 reviews — the moat a new listing must climb.