Is cherry blossom lotion profitable to sell on Amazon United States?

The niche generates $61K/yr across 28 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +114.2%. Flapen's verdict: Worth a look (51/100).

How competitive is the cherry blossom lotion niche?

13 brands and 206 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 81% of demand.

What do buyers complain about in cherry blossom lotion?

Top complaints mined from reviews: Smell, Motor Power, Moist/Dry. The return rate is 0.5%.

When does demand for cherry blossom lotion peak?

Demand peaks in Feb–Mar–Nov–Dec; the busiest month runs 11.0× the quietest.

What does it cost to enter the cherry blossom lotion niche?

Listings span $4.04–$25.91; the average listing price is $14.41 (sweet spot $15–$100). The average incumbent carries 15,833 reviews — the moat a new listing must climb.

cherry blossom lotion

Worth a look

Shows low returns (0.5%), but a small market ($61K/yr) keeps it on the watch list.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Growth

Incredible+114.2%

90-day search growth — must beat 0% to launch

Avg price

Good$14.41

avg listing price — sweet spot $15–$100

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Price range

Good$4.04–$25.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad15,833.07

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$61K

$61K/yr · 300K searches

Signals Trending

According to Flapen's Amazon United States niche tracking, cherry blossom lotion is a $61K/yr Amazon United States market (300K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Feb–Mar–Nov–Dec. Verdict: Worth a look — 51/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

cherry blossom lotion market data

Units sold / yr: 10K–13K; avg 100–250/product
Revenue / yr: $144K–$180K; units × avg price
Conversion rate: 1.4%
Avg BSR: #790
Page quality: 0%
Prime: 96%
Sponsored: 75%
Out of stock: 4.2%
Avg brand age: 65 months
Avg seller age: 122 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

206

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

47%

Top 20: 90%

Open market

14%

eos35%
Kikumasamune17%
Bath & Body Works14%
ROUND LAB8%
Jergens7%
Hawaiian Tropic5%
Open — no brand owns it (7 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 68 weeks — +114.2% search growth over the last 90 days.

Peak months: Feb, Mar, Nov, Dec · busiest ÷ quietest = 11.0×

Open Trend

Top cherry blossom lotion search terms

eos beach waves lotion29K/yr +0.0%0.5% conv.
bath and body works body cream62K/yr -10.7%1.5% conv.
eos lotion beach waves12K/yr +0.0%0.6% conv.
beach waves eos lotion11K/yr +0.0%0.3% conv.
bath and body works body creams9K/yr +826.2%1.4% conv.
summer lotion9K/yr +146.4%1.7% conv.
kikumasamune20K/yr +2.1%2.4% conv.
eos beach waves body lotion4K/yr +0.0%0.3% conv.
summer body lotion6K/yr +220.7%1.4% conv.
japanese lotion16K/yr -0.4%0.9% conv.

All search terms

Top cherry blossom lotion products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

eos Shea Better Body Lotion Coconut Waters 24-Hour Moisture Skin Care Lightweight & Non-Greasy Natural Shea Vegan Coconut Body Lotion 16 fl oz

eos$9.174.7★76,612 rev

Kikumasamune Full Body Lotion for Women Natural Body Lotion for Men with Fermented Rice Sake Extract Ceramides& Amino Acids Body Moisturizer & Moisturizing BODY LOTION Japanese Skincare 12.8Fl Oz

Kikumasamune$15.704.6★83 rev

Jergens Shea Fusion Tropical Escape Body Lotion Scented Lotion Moisturizing Body Lotion made with Shea Butter and Vitamin E 14 fl oz

Jergens$7.264.7★513 rev

ROUND LAB 1025 Dokdo Lotion 6.76 Fl Oz Intense Hydration and Strengthens Skin Moisture Barrier Triple Hyaluronic Acids Daily Moisturizer for Dry & Sensitive Skin Korean Skin Care

ROUND LAB$15.064.6★570 rev

Hawaiian Tropic After Sun Body Butter with Coconut Oil 8 oz After Sun Lotion After Sun Moisturizer Coconut Body Butter After Sun Care After Sun Skin Care 8 oz

Hawaiian Tropic$10.434.5★14,754 rev

Newest

by launch date

eos Shea Better Travel Size Body Lotion Whipped Shea & Sugar Limited Edition Skin Care 24-Hour Moisture Body Lotion for Women travel size toiletries Vegan 2.5 fl oz

eos$4.045,142 rev

1mo ago

Jergens Shea Fusion Tropical Escape Body Lotion Scented Lotion Moisturizing Body Lotion made with Shea Butter and Vitamin E 14 fl oz

Jergens$7.26513 rev

6mo ago

VACATION Body Mist and Perfume for Women 3 Fluid Ounces - Coconut and Banana Beach Body Spray Summer Fragrance Layerable Eau de Toilette Travel Size

VACATION$22.94215 rev

8mo ago

eos Shea Better Body Lotion- Crme de Pistachio 24-Hour Moisture Skin Care Lightweight & Non-Greasy Made with Natural Shea Vegan 16 fl oz

eos$9.8576,612 rev

1y ago

Bath & Body Works Aromatherapy Eucalyptus Spearmint and Lavender Vanilla Ultimate Hydration Body Cream 8 Ounces Pack of 2

Bath & Body Works$23.45146 rev

1y ago

What buyers say about cherry blossom lotion

What buyers praise and complain about, mined from review topics.

What buyers love

Smell49%

“Decent smell”

Moist/Dry12%

“Dries quickly”

Soft Feel8%

“keeps my skin soft”

Quality-Overall4%

“Great Quality Lotion”

Suitability Dry Skin3%

“it very moisturizing for dry skin”

Value For Money3%

“is affordable”

Absorbency2%

“very absorbent”

Suitability Combination Skin2%

“Really nice for your skin”

Texture/Consistency-Overall1%

“Good texture”

Weight Light1%

“This lotion is very lightweight with a smooth”

What buyers complain about

Smell33%

“Overpowering scent”

Motor Power7%

“Pump was broken”

Moist/Dry4%

“Not very moisturizing”

Allergies3%

“skin reaction”

Advertised Vs Actual Product2%

“Not as advertised”

Skin Health2%

“awful skin reactions”

Durability2%

“The pump broke within one month”

Value For Money1%

“WASTE OF MONEY”

Thickness1%

“TOO thick to pump”

Product Condition1%

“Item arrived used”

Top return reasons

Smell49%

Motor Power19%

Advertised Vs Actual Product5%

Leak-Proof5%

Defective Material/Parts4%

Product Condition3%

Value For Money2%

Moist/Dry2%

Size-Overall1%

Functionality-Overall1%

Common questions

Is cherry blossom lotion profitable to sell on Amazon United States?: The niche generates $61K/yr across 28 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +114.2%. Flapen's verdict: Worth a look (51/100).
How competitive is the cherry blossom lotion niche?: 13 brands and 206 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in cherry blossom lotion?: Top complaints mined from reviews: Smell, Motor Power, Moist/Dry. The return rate is 0.5%.
When does demand for cherry blossom lotion peak?: Demand peaks in Feb–Mar–Nov–Dec; the busiest month runs 11.0× the quietest.
What does it cost to enter the cherry blossom lotion niche?: Listings span $4.04–$25.91; the average listing price is $14.41 (sweet spot $15–$100). The average incumbent carries 15,833 reviews — the moat a new listing must climb.