Checkered Nails

Shoppers searched for this 433K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

433K

Growth, 90 days vs prior 90

-19.4%

Conversion, latest week

2.6%

Market size, estimated

$96Ka year

Peak month

October2.5× the quietest month

Top search term

burgundy press on nails84K searches a year

Listings sell for $8.62 on average, from $4.48 to $15.36. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $8.62 that is $862 to $2K a year per listing.

Average price

$8.62under the $15 to $100 sweet spot

Price range

$4.48–$15.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$862–$2K

Returns

2.6%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #1,283 within False Nails & Accessories. It carries 1,228 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

8.1%

Average rank

#1,283in False Nails & Accessories

Average rating

4.01 starsAmazon United States average 4.42 stars

Average reviews

1,228per listing

Listings tracked

100

29 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

29

Successful launches

2Amazon's first-year sales bar

Average brand age

21 months