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chebe hair grease

Skip it

Soft demand (-47.7% this quarter) — this niche doesn't clear our bar today.

Market size 23Growth 1Conversion 38Competition 14Returns 97Price range 85Avg price 95Brand share 6Review moat 80Quality gap 92

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Incredible$26.12

avg listing price — sweet spot $15–$100

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Price range

Great$9.46–$53.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great409.18

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$94K

$94K/yr · 117K searches

Competition

Bad83%

top-5 click share — a locked-up shelf

Brand share

Bad98%

top-5 brand share — brand-locked demand

Growth

Bad-47.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, chebe hair grease is a $94K/yr Amazon United States market (117K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Mar–Sep. Verdict: Skip it — 42/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

chebe hair grease market data

Units sold / yr
4K–5K
avg 250–500/product
Revenue / yr
$104K–$131K
units × avg price
Conversion rate
3.1%
Avg BSR
#942
Page quality
0%
Prime
91%
Sponsored
27%
Out of stock
0.0%
Avg brand age
43 months
Avg seller age
128 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

13

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Madani Naturals79%
  • MAKOF BEAUTY8%
  • WOZUTUNT4%
  • Uhuru Naturals4%
  • Ella International3%
  • earth Kosmetics2%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 96 weeks — -47.7% search growth over the last 90 days.
10K6KSpike '24Holiday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Mar, Sep · busiest ÷ quietest = 2.3×

Top chebe hair grease search terms

  • chebe hair grease36K/yr
  • madani hair growth oil19K/yr
  • madani hair grease33K/yr
  • madani7K/yr
  • chebe grease4K/yr
  • madani hair grease for hair growth4K/yr
  • madami hair growth grease2K/yr
  • madani chebe hair grease for hair growth12K/yr
All search terms

Top chebe hair grease products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$9K20%$19K30%$28K40%$37K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about chebe hair grease

What buyers praise and complain about, mined from review topics.

What buyers love

Smell20%

“The fragrance is heavily medicated”

Hair Growth20%

“my hair is thriving”

Moist/Dry10%

“It keeps my scalp moisturized, very soft and manageable”

Hair Styling9%

“Best hair product so fair”

Value For Money6%

“Value for money”

Soft Feel6%

“This is my second jar my hair is silky”

Texture/Consistency-Overall4%

“Great consistency”

Advertised Vs Actual Product3%

“Works like described”

Quality-Overall3%

“Love products with Chebe”

Size-Overall2%

“9 ounces size”

What buyers complain about

Smell19%

“The fragrance is too strong”

Functionality-Overall14%

“Didn't work”

Value For Money9%

“It is expensive”

Ingredients-Overall8%

“Acrylates copolymer is def not an ingredient i like to see in hair products”

Allergies7%

“Allergic Reaction”

Hair Related7%

“I wasn't to pleased with this hair product”

Moist/Dry7%

“feels like a conditioner I don't feel liking moisturize my hair”

Suitability Short Hair5%

“this is definitely not a good product for natural hair”

Advertised Vs Actual Product3%

“Product lied”

Texture/Consistency-Overall2%

“Waaaaay too grainy”

Top return reasons

Smell36%
Advertised Vs Actual Product13%
Oily/Greasy10%
Damage/Burn Hair7%
Texture/Consistency-Overall4%
Ingredients-Overall4%
Suitability Short Hair4%
Functionality-Overall3%
Moist/Dry2%
Leak-Proof2%

Common questions

Is chebe hair grease profitable to sell on Amazon United States?
The niche generates $94K/yr across 11 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -47.7%. Flapen's verdict: Skip it (42/100).
How competitive is the chebe hair grease niche?
6 brands and 13 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in chebe hair grease?
Top complaints mined from reviews: Smell, Functionality-Overall, Value For Money. The return rate is 0.7%.
When does demand for chebe hair grease peak?
Demand peaks in Mar–Sep; the busiest month runs 2.3× the quietest.
What does it cost to enter the chebe hair grease niche?
Listings span $9.46–$53.91; the average listing price is $26.12 (sweet spot $15–$100). The average incumbent carries 409 reviews — the moat a new listing must climb.