Cheap Skincare
FailDemand is soft, at -22.6% this quarter, so Cheap Skincare is a Fail.
- Flapen Score
- 48 / 100Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median48
- Market size
- $63K/yr351K searches / yr
- 90-day growth
- -22.6%search demand this quarter
- Competition
- 29%top-5 click share · 35 brands · 165 sellers
Flapen Score
Cheap Skincare against its category
The dotted line is the Beauty & Personal Care average. Past it, Cheap Skincare is stronger. Inside it, weaker.
Market
The Cheap Skincare market on Amazon at a glance
Shoppers on Amazon United States searched for Cheap Skincare 351K times last year and spent an estimated $63K. The top 5 brands take 47% of clicks. Demand peaks in Jul–Aug–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 351K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -22.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.
- Searches, last 12 months
- 351K
- Growth, 90 days vs prior 90
- -22.6%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $63Ka year
- Peak month
- December2.0× the quietest month
- Top search term
- mini skincare112K searches a year
02 · Price
A sale here is worth $14.43.
Listings sell for $14.43 on average, from $3.17 to $43.13. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $14.43 that is $0 to $1K a year per listing.
- Average price
- $14.43under the $15 to $100 sweet spot
- Price range
- $3.17–$43.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #82 within Facial Kits. It carries 12,100 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 2.5%
- Average rank
- #82in Facial Kits
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 12,100per listing
- Listings tracked
- 61
04 · Newcomers
9 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Cheap Skincare products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 29% of clicks. An open shelf where new products get seen.
Brands
35 falling
Sellers
165
Top-5 brand share
47%
Top 20: 89%
Top-5 click share
29%
Top 20: 67%
Open market
48%
- Brand 114%
- Brand 213%
- Brand 310%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Cheap Skincare search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Cheap Skincare search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mini skincare112K/yr
- cheap skincare106K/yr
- skincare cheap26K/yr
- skincare minis20K/yr
- skin care and makeup28K/yr
- make up and skin care20K/yr
- skin care mini12K/yr
- skincare mini10K/yr
- glow recipe guava vitamin c dark spot serum5K/yr
- glow recipe vitamin c3K/yr
Reviews and returns
What reviews say buyers love and hate about Cheap Skincare
We read the reviews and the return reasons for every product selling here.
“Allergic Reaction”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cheap Skincare questions
Answered from the same tracked data.









