Charlotte Tilbury Mascara

Shoppers searched for this 3.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.1M a year.

Searches, last 12 months

3.2M

Growth, 90 days vs prior 90

-8.9%

Conversion, latest week

10.3%

Market size, estimated

$5.1Ma year

Peak month

November8.2× the quietest month

Top search term

telescopic mascara904K searches a year

Listings sell for $15.43 on average, from $10.76 to $24.54. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 15,000 to 20,000 of them. At $15.43 that is $231K to $309K a year per listing.

Average price

$15.43inside the $15 to $100 sweet spot

Price range

$10.76–$24.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

15,000–20,000

Revenue per listing a year

$231K–$309K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #20 within Eyes. It carries 15,965 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#20in Eyes

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

15,965per listing

Listings tracked

10

The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

55 months