Charcoal Bleach Hair Lightener
FailDemand is soft, at -28.7% this quarter, so Charcoal Bleach Hair Lightener is a Fail.
- Flapen Score
- 46 / 100Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 4846
- Market size
- $59K/yr71K searches / yr
- 90-day growth
- -28.7%search demand this quarter
- Competition
- 53%top-5 click share · 8 brands · 21 sellers
Flapen Score
Charcoal Bleach Hair Lightener against its category
The dotted line is the Beauty & Personal Care average. Past it, Charcoal Bleach Hair Lightener is stronger. Inside it, weaker.
Market
The Charcoal Bleach Hair Lightener market on Amazon at a glance
Shoppers on Amazon United States searched for Charcoal Bleach Hair Lightener 71K times last year and spent an estimated $59K. The top 5 brands take 86% of clicks. Demand peaks in Aug–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.7% of those searches ended in a purchase.
Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -28.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.
- Searches, last 12 months
- 71K
- Growth, 90 days vs prior 90
- -28.7%
- Conversion, latest week
- 2.7%
- Market size, estimated
- $59Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- charcoal bleach9K searches a year
02 · Price
A sale here is worth $30.93.
Listings sell for $30.93 on average, from $7.13 to $77.39. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $30.93 that is $0 to $3K a year per listing.
- Average price
- $30.93inside the $15 to $100 sweet spot
- Price range
- $7.13–$77.39
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
41% of listings pay for placement with sponsored ads. 36% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #1,261 within Hair Coloring Products. It carries 595 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 41%
- Prime listings
- 36%
- Out of stock, average day
- 9.1%
- Average rank
- #1,261in Hair Coloring Products
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 595per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Charcoal Bleach Hair Lightener products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
21
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
53%
Top 20: 98%
Open market
6%
- Brand 128%
- Brand 226%
- Brand 312%
- Brand 411%
- Brand 59%
- Brand 68%
- Open — no brand owns it (2 brands, 6%)
Demand
Charcoal Bleach Hair Lightener search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Charcoal Bleach Hair Lightener search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- charcoal bleach9K/yr
- charcoal bleach hair lightener9K/yr
- charcoal hair bleach6K/yr
- difiaba hair products9K/yr
- difiaba7K/yr
- difiaba charcolite8K/yr
- charcolite4K/yr
- decolorante de carbon activado para cabello2K/yr
- charcolite decolorante5K/yr
- difiaba decolorante5K/yr
Reviews and returns
What reviews say buyers love and hate about Charcoal Bleach Hair Lightener
We read the reviews and the return reasons for every product selling here.
“It turned very yellow”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Charcoal Bleach Hair Lightener questions
Answered from the same tracked data.









