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Chanel Hand Cream

Fail

The top 5 brands take 100% of clicks, so Chanel Hand Cream is a Fail.

Flapen Score
46
46 / 100
Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 48
Market size
$553K/yr129K searches / yr
90-day growth
-11.6%search demand this quarter
Competition
94%top-5 click share · 3 brands · 44 sellers

Flapen Score

Chanel Hand Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Chanel Hand Cream is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chanel Hand Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Chanel Hand Cream 129K times last year and spent an estimated $553K. All 3 brands take every click. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $553K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
-11.6%
Conversion, latest week
6.3%
Market size, estimated
$553Ka year
Top search term
necessaire hand cream40K searches a year

02 · Price

A sale here is worth $68.00.

Listings sell for $68.00 on average, from $26.95 to $154.12. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $68.00 that is $51K to $68K a year per listing.

Average price
$68.00inside the $15 to $100 sweet spot
Price range
$26.95–$154.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
$51K–$68K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #973 within Foot & Hand Care. It carries 393 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
8.4%
Average rank
#973in Foot & Hand Care
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
393per listing
Listings tracked
7

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
90 months

Products

Top Chanel Hand Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

44

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 180%
  • Brand 217%
  • Brand 33%
  • Open — no brand owns it (0%)

Demand

Chanel Hand Cream search demand

Weekly searches over the year. Pick a range.

3K2KSpike '26May '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Search terms

Top Chanel Hand Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • necessaire hand cream40K/yr
  • chanel hand cream22K/yr
  • chanel lotion14K/yr
  • chanel cream8K/yr
  • chanel body lotion9K/yr
  • chanel lotion for women5K/yr
  • chanel moisturizer4K/yr
  • dior hand cream5K/yr
  • necessaire hand lotion3K/yr
  • chanel body cream4K/yr

Reviews and returns

What reviews say buyers love and hate about Chanel Hand Cream

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Smell”
16%of negative reviews mention “Value For Money”
1.1%of orders come back
“Costs Way too much”
A buyer, on “Value For Money”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Chanel Hand Cream questions

Answered from the same tracked data.