Is champagne candle profitable to sell on Amazon United States?

The niche generates $454K/yr across 20 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -20.3%. Flapen's verdict: Skip it (48/100).

How competitive is the champagne candle niche?

2 brands and 212 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in champagne candle?

Top complaints mined from reviews: Smell, Value For Money, Size-Overall. The return rate is 0.5%.

When does demand for champagne candle peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 12.6× the quietest.

What does it cost to enter the champagne candle niche?

Listings span $11.87–$40.54; the average listing price is $23.93 (sweet spot $15–$100). The average incumbent carries 722 reviews — the moat a new listing must climb.

champagne candle

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Incredible$23.93

avg listing price — sweet spot $15–$100

Price range

Great$11.87–$40.54

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good722.4

avg incumbent reviews — the moat a new listing must climb

Market size

Good$454K

$454K/yr · 384K searches

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-20.3%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, champagne candle is a $454K/yr Amazon United States market (384K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 48/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

champagne candle market data

Units sold / yr: 20K–25K; avg 750–1,000/product
Revenue / yr: $479K–$598K; units × avg price
Conversion rate: 4.9%
Avg BSR: #834
Page quality: 0%
Prime: 100%
Sponsored: 75%
Out of stock: 1.3%
Avg brand age: 46 months
Avg seller age: 130 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

2 flat

Sellers

212

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

54%

Top 20: 100%

Open market

Bath & Body Works93%
White Barn7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -20.3% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 12.6×

Open Trend

Top champagne candle search terms

champagne toast bath and body works156K/yr -19.5%5.3% conv.
champagne toast72K/yr -12.6%3.5% conv.
bath and body works champagne toast57K/yr -24.3%4.8% conv.
champagne toast candle43K/yr -30.3%7.6% conv.
champagne candle12K/yr -17.4%2.7% conv.
bath and body champagne toast10K/yr -15.5%5.5% conv.
white barn champagne toast5K/yr -14.5%3.0% conv.
bath & body works champagne toast4K/yr -8.3%4.6% conv.
champagne bath and body works4K/yr -24.4%3.9% conv.
champagne candles3K/yr -20.8%0.6% conv.

All search terms

Top champagne candle products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Bath & Body Works Champagne Toast Fine Fragrance Mist Body Spray & Perfume for Women Long-Lasting Personal Fragrance Bubbly Champagne and Sparkling Berry Scent 8 fl oz - 1 Pack

Bath & Body Works$15.424.7★1,309 rev

Bath & Body Works Champagne Toast 3-Wick Candle - Scented Candle for At-Home Use - Long-Lasting Room-Filling Fragrance - High Fragrance Oil Concentration - Soy Wax Blend

Bath & Body Works$22.624.6★145 rev

Bath and Body Works - Champagne Toast - Fine Fragrance Mist and Ultra Shea Body Cream - Full Size 2019

Bath & Body Works$24.454.8★1,986 rev

Bath & Body Works Champagne Toast Gift Set with Body Wash Fine Fragrance Mist Lotion & Hand Cream Personal Care Collection for Gifts or Individual Use Champagne & Sparkling Berry Scent - 1 Pack

Bath & Body Works$37.304.7★691 rev

Bath & Body Works Champagne Toast Body Cream Ultimate Hydration Moisturizer with Shea Butter & Hyaluronic Acid for Dry Skin Bubbly Champagne & Sparkling Berry Scent 8 oz - 1 Pack

Bath & Body Works$13.644.7★549 rev

Newest

by launch date

Bath & Body Works Champagne Toast 3-Wick Candle - Scented Candle for At-Home Use - Long-Lasting Room-Filling Fragrance - High Fragrance Oil Concentration - Soy Wax Blend - 2-Pack

Bath & Body Works$39.37145 rev

3mo ago

Bath & Body Works Champagne Toast Gentle & Clean Foaming Hand Soap - Germ-Cleansing Hand Soap with Gentle Cleansing & Conditioning Formula - Dermatologist Approved - Thoughtful Gift - 3-Pack

Bath & Body Works$21.32198 rev

3mo ago

Bath & Body Works Champagne Toast Body Lotion Lightweight Daily Moisturizer with Shea Butter & Coconut Oil Bubbly Champagne & Sparkling Berry Scent 8 fl oz - 1 Pack

Bath & Body Works$14.79322 rev

5mo ago

Bath & Body Works Champagne Toast Body Wash Nourishing Cleanser with Pro-Vitamin B5 & Aloe Bubbly Champagne & Sparkling Berry Scent Gentle for Daily Use 10 fl oz - 2 Pack

Bath & Body Works$24.5622 rev

5mo ago

Bath & Body Works Champagne Toast Gift Set with Body Wash Fine Fragrance Mist Lotion & Hand Cream Personal Care Collection for Gifts or Individual Use Champagne & Sparkling Berry Scent - 1 Pack

Bath & Body Works$37.30691 rev

3y ago

What buyers say about champagne candle

What buyers praise and complain about, mined from review topics.

What buyers love

Smell63%

“Long-lasting fragrance”

Gifting Purpose4%

“Great gift”

Quality-Overall3%

“Same as pictured, no concerns”

Soft Feel3%

“it's very soft”

Suitability Dry Skin3%

“moisturized my skin quite well”

Moist/Dry3%

“Also, very nice moisturizer”

Value For Money3%

“reasonable price”

Advertised Vs Actual Product2%

“As advertised,”

Absorbency2%

“It absorbs well”

Durability1%

“it lasts most of the day on me”

What buyers complain about

Smell32%

“They smell awful”

Value For Money7%

“a little pricey”

Size-Overall6%

“Doesnt fit jar”

Durability5%

“doesn't last”

Advertised Vs Actual Product3%

“Please refund my money or send a original x 2 both were wrapped differently than advertised”

Material Quality2%

“This is absolutely turble”

Ingredients-Overall2%

“Not the Ingredients”

Strength2%

“Not too strong”

Oily/Greasy1%

“the lotion is oily”

Heating1%

“.But it got too hot in transit”

Top return reasons

Smell38%

Advertised Vs Actual Product17%

Leak-Proof11%

Defective Material/Parts11%

Value For Money7%

Color3%

Product Condition3%

Size-Overall2%

Color Fading/Discoloration1%

Dispensing Mechanism1%

Common questions

Is champagne candle profitable to sell on Amazon United States?: The niche generates $454K/yr across 20 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -20.3%. Flapen's verdict: Skip it (48/100).
How competitive is the champagne candle niche?: 2 brands and 212 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in champagne candle?: Top complaints mined from reviews: Smell, Value For Money, Size-Overall. The return rate is 0.5%.
When does demand for champagne candle peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 12.6× the quietest.
What does it cost to enter the champagne candle niche?: Listings span $11.87–$40.54; the average listing price is $23.93 (sweet spot $15–$100). The average incumbent carries 722 reviews — the moat a new listing must climb.