Centella Hyalu-cica Water-fit Sun Serum

Shoppers searched for this 428K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $583K a year.

Searches, last 12 months

428K

Growth, 90 days vs prior 90

+13.5%

Conversion, latest week

7.3%

Market size, estimated

$583Ka year

Peak month

January4.3× the quietest month

Top search term

centella moisturizer134K searches a year

Listings sell for $18.76 on average, from $13.29 to $37.47. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $18.76 that is $28K to $38K a year per listing.

Average price

$18.76inside the $15 to $100 sweet spot

Price range

$13.29–$37.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,500–2,000

Revenue per listing a year

$28K–$38K

Returns

0.8%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #235 within Face Moisturizers. It carries 7,751 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#235in Face Moisturizers

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

7,751per listing

Listings tracked

11

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

38 months