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Cellulite Brush

Fail

Shoppers spend an estimated $15K a year here, so Cellulite Brush is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$15K/yr12K searches / yr
90-day growth
+7.7%search demand this quarter
Competition
64%top-5 click share · 16 brands · 161 sellers

Flapen Score

Cellulite Brush against its category

The dotted line is the Beauty & Personal Care average. Past it, Cellulite Brush is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cellulite Brush market on Amazon at a glance

Shoppers on Amazon United States searched for Cellulite Brush 12K times last year and spent an estimated $15K. The top 5 brands take 64% of clicks. Demand peaks in Jul. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 11.1% of those searches ended in a purchase.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved +7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
+7.7%
Conversion, latest week
11.1%
Market size, estimated
$15Ka year
Peak month
July2.4× the quietest month
Top search term
cellulite brush10K searches a year

02 · Price

A sale here is worth $11.38.

Listings sell for $11.38 on average, from $4.78 to $33.55. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $11.38 that is $0 to $1K a year per listing.

Average price
$11.38under the $15 to $100 sweet spot
Price range
$4.78–$33.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #88 within Bath & Bathing Accessories. It carries 10,967 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#88in Bath & Bathing Accessories
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
10,967per listing
Listings tracked
16

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Cellulite Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 flat

Sellers

161

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

30%

  • Brand 131%
  • Brand 211%
  • Brand 310%
  • Brand 46%
  • Brand 56%
  • Brand 66%

Demand

Cellulite Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.4×

Search terms

Top Cellulite Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cellulite brush10K/yr
  • anti cellulite brush1K/yr
  • cellulite brush for thighs and butt firming607/yr

Reviews and returns

What reviews say buyers love and hate about Cellulite Brush

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Soft Feel”
18%of negative reviews mention “Hard Feel”
1.2%of orders come back
“Way too stiff”
A buyer, on “Hard Feel”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Cellulite Brush questions

Answered from the same tracked data.