Castor Oil Soap

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +47.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

24K

Growth, 90 days vs prior 90

+47.4%

Conversion, latest week

14.6%

Market size, estimated

$58Ka year

Peak month

September20.5× the quietest month

Top search term

kitsch castor oil shampoo bar8K searches a year

Listings sell for $16.37 on average, from $10.10 to $27.19. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $16.37 that is $4K to $8K a year per listing.

Average price

$16.37inside the $15 to $100 sweet spot

Price range

$10.10–$27.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #515 within Shampoo & Conditioner Sets. It carries 12,211 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#515in Shampoo & Conditioner Sets

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

12,211per listing

Listings tracked

13

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

42 months