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Castor Oil Conditioner

Fail

The top 5 products take 84% of clicks, so Castor Oil Conditioner is a Fail.

Flapen Score
38
38 / 100
Ranks 9,296 of 10,978 Beauty & Personal Care niches · −10 vs the category median of 48
Market size
$88K/yr84K searches / yr
90-day growth
-6.6%search demand this quarter
Competition
84%top-5 click share · 7 brands · 68 sellers

Flapen Score

Castor Oil Conditioner against its category

The dotted line is the Beauty & Personal Care average. Past it, Castor Oil Conditioner is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Castor Oil Conditioner market on Amazon at a glance

Shoppers on Amazon United States searched for Castor Oil Conditioner 84K times last year and spent an estimated $88K. The top 5 brands take 94% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 8.5% of those searches ended in a purchase.

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months
84K
Growth, 90 days vs prior 90
-6.6%
Conversion, latest week
8.5%
Market size, estimated
$88Ka year
Peak month
April1.5× the quietest month
Top search term
black men hair products17K searches a year

02 · Price

A sale here is worth $12.26.

Listings sell for $12.26 on average, from $5.81 to $25.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $12.26 that is $3K to $6K a year per listing.

Average price
$12.26under the $15 to $100 sweet spot
Price range
$5.81–$25.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #93 within Conditioners. It carries 12,485 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#93in Conditioners
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
12,485per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
79 months

Products

Top Castor Oil Conditioner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

68

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

2%

  • Brand 180%
  • Brand 24%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Castor Oil Conditioner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Castor Oil Conditioner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black men hair products17K/yr
  • black hair products for men9K/yr
  • jamaican black castor oil leave in conditioner10K/yr
  • shea moisture jamaican black castor oil leave in conditioner7K/yr
  • sheamoisture jamaican black castor oil leave-in conditioner8K/yr
  • hair products for black men9K/yr
  • shea moisture strengthen and restore leave in conditioner5K/yr
  • castor oil leave in conditioner5K/yr
  • black mens hair products5K/yr
  • hair care for black men5K/yr

Reviews and returns

What reviews say buyers love and hate about Castor Oil Conditioner

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Smell”
9%of negative reviews mention “Oily/Greasy”
0.6%of orders come back
“Leaves hair oily”
A buyer, on “Oily/Greasy”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Castor Oil Conditioner questions

Answered from the same tracked data.