Carrier Oil
MaybeAn estimated 0.7% of orders come back. But the average product has 20,515 reviews to catch up to, so Carrier Oil is a Maybe.
- Flapen Score
- 51 / 100Top 34% of 10,978 Beauty & Personal Care niches · +3 vs the category median of 4851
- Market size
- $303K/yr317K searches / yr
- 90-day growth
- -2.8%search demand this quarter
- Competition
- 53%top-5 click share · 16 brands · 46 sellers
Flapen Score
Carrier Oil against its category
The dotted line is the Beauty & Personal Care average. Past it, Carrier Oil is stronger. Inside it, weaker.
Market
The Carrier Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Carrier Oil 317K times last year and spent an estimated $303K. The top 5 brands take 72% of clicks. Demand peaks in Aug–Sep. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 7.3% of those searches ended in a purchase.
Shoppers searched for this 317K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $303K a year.
- Searches, last 12 months
- 317K
- Growth, 90 days vs prior 90
- -2.8%
- Conversion, latest week
- 7.3%
- Market size, estimated
- $303Ka year
- Peak month
- September7.8× the quietest month
- Top search term
- carrier oil115K searches a year
02 · Price
A sale here is worth $13.12.
Listings sell for $13.12 on average, from $3.88 to $29.96. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $13.12 that is $10K to $13K a year per listing.
- Average price
- $13.12under the $15 to $100 sweet spot
- Price range
- $3.88–$29.96
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $10K–$13K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #112 within Hair Treatment Oils. It carries 20,515 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #112in Hair Treatment Oils
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 20,515per listing
- Listings tracked
- 27
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Carrier Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
46
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
53%
Top 20: 92%
Open market
23%
- Brand 144%
- Brand 28%
- Brand 38%
- Brand 47%
- Brand 55%
- Brand 65%
Demand
Carrier Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 7.8×
Search terms
Top Carrier Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- carrier oil115K/yr
- carrier oil for essential oils mixing100K/yr
- carrier oils22K/yr
- carrier oils for skin22K/yr
- carrier oils for essential oils9K/yr
- carrier oil for essential oils15K/yr
- carrier oil for diffuser7K/yr
- carrier oils for diluting essential oils3K/yr
- essential oil carrier oil6K/yr
- handcraft blends jojoba oil5K/yr
Reviews and returns
What reviews say buyers love and hate about Carrier Oil
We read the reviews and the return reasons for every product selling here.
“Weird smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Carrier Oil questions
Answered from the same tracked data.









