Is carols daughter curl cream profitable to sell on Amazon United States?

The niche generates $457K/yr across 22 tracked products. 90-day search growth is -14.2%. Flapen's verdict: Worth a look (52/100).

How competitive is the carols daughter curl cream niche?

1 brands and 89 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in carols daughter curl cream?

Top complaints mined from reviews: Smell, Moist/Dry, Hair Related. The return rate is 0.7%.

What does it cost to enter the carols daughter curl cream niche?

Listings span $9.78–$40.10; the average listing price is $14.71 (sweet spot $15–$100). The average incumbent carries 5,513 reviews — the moat a new listing must climb.

carols daughter curl cream

Worth a look

Shows low returns (0.7%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Price range

Great$9.78–$40.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Avg price

Good$14.71

avg listing price — sweet spot $15–$100

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Market size

Good$457K

$457K/yr · 450K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad5,513.41

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-14.2%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, carols daughter curl cream is a $457K/yr Amazon United States market (450K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

carols daughter curl cream market data

Units sold / yr: 30K–40K; avg 1,000–1,250/product
Revenue / yr: $441K–$588K; units × avg price
Conversion rate: 6.9%
Avg BSR: #263
Page quality: 0%
Prime: 100%
Sponsored: 91%
Out of stock: 0.0%
Avg brand age: 63 months
Avg seller age: 127 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

43%

Top 20: 98%

Open market

Carol's Daughter100%
Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 28 weeks — -14.2% search growth over the last 90 days.

Open Trend

Top carols daughter curl cream search terms

carols daughter301K/yr -3.0%7.5% conv.
carol daughter hair products74K/yr -55.4%6.7% conv.
carols daughter curl cream23K/yr -13.7%10.9% conv.
carols daughter hair products10K/yr -15.5%3.7% conv.
carol daughter7K/yr +15.2%6.0% conv.
carols daughter curly hair products5K/yr +40.0%1.1% conv.
carols daughter products5K/yr -24.1%5.1% conv.
carols5K/yr +2.6%2.1% conv.
carols daughter travel size3K/yr -8.5%0.9% conv.
carols daughter monoi3K/yr -13.5%1.5% conv.

All search terms

Top carols daughter curl cream products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Carols Daughter Goddess Strength 7 Oil Blend Scalp and Hair Oil for Waves Coils and Curls Hair Treatment with Castor Oil 4.2 Fl Oz

Carol's Daughter$11.584.6★16,473 rev

Carols Daughter Goddess Strength Leave In Conditioner Cream 10 Fl Oz - Strengthening and Moisturizing for Wavy Curly Hair

Carol's Daughter$9.784.5★10,389 rev

Carols Daughter Mimosa Hair Honey Shine Pomade for Textured and Curly Hair - with Shea Butter & Rosemary Oil 8 fl oz

Carol's Daughter$11.504.5★21,072 rev

Carols Daughter Goddess Strong Bundle: Hair Care Kit with Shampoo Conditioner Leave-In Treatment and Scalp Oil 4 Items

Carol's Daughter$40.104.6★4,084 rev

Carols Daughter Black Vanilla Leave In Conditioner for Curly Wavy or Natural Hair Moisturizing Hair Care for Dry Dull or Brittle Split Ends 8 Fl Oz

Carol's Daughter$11.634.5★12,159 rev

Newest

by launch date

Carols Daughter Goddess Strength Hair Regrowth Treatment for Women 2% Minoxidil Solution for Hair Loss and Thinning One Month Supply 2 Fl Oz

Carol's Daughter$26.10112 rev

1y ago

Carols Daughter Black Vanilla Moisture and Hold Jelly Hair Gel For Dry Hair with Shea Butter Jojoba and Vanilla 12 Fl Oz

Carol's Daughter$11.72890 rev

2y ago

Carols Daughter Goddess Strength Smooth and Shape Hair Balm Hair Cream for Weak Breakage-Prone Split Ends 5.5 Fl Oz

Carol's Daughter$12.26536 rev

2y ago

Carols Daughter Goddess Strength True Stretch Defining Hair Cream For Waves Coils and Curls Curl Defining Cream with Castor Oil 6.8 Fl Oz

Carol's Daughter$11.16917 rev

3y ago

Carols Daughter Born To Repair Leave In Hair Cream Moisturizing Curl Defining and Anti Frizz Hair Care for Curls with Shea Butter 6.8 Fl Oz

Carol's Daughter$11.81622 rev

3y ago

What buyers say about carols daughter curl cream

What buyers praise and complain about, mined from review topics.

What buyers love

Smell23%

“Great smell”

Quality-Overall10%

“most reviews are honest”

Soft Feel10%

“my hair is soft”

Moist/Dry7%

“Excellent moisturizer”

Suitability Curly Hair6%

“Amazing for Curly Hair”

Hair Growth4%

“It helps me manage my hair”

Hair Styling3%

“I keep it in my constant rotation as it gives me amazing curls and leaves my hair, soft and strong and wonderful”

Value For Money3%

“the price was great”

Brightness/Shine/Glow2%

“shine to their hair”

Advertised Vs Actual Product2%

“Works like it said it does”

What buyers complain about

Smell21%

“Smells horrible”

Moist/Dry6%

“Dry”

Hair Related5%

“It didn't make my hair soft”

Oily/Greasy4%

“my hair was so greasy”

Damage/Burn Hair3%

“It's not worth damaging my hair”

Value For Money3%

“They raised the prices recently”

Product Condition3%

“Clearly used before”

Leak-Proof3%

“arrived leaking”

Adhesion/Stickiness3%

“Really sticky”

Suitability Curly Hair2%

“Not for curly hair”

Top return reasons

Smell22%

Leak-Proof16%

Suitability Short Hair7%

Advertised Vs Actual Product6%

Oily/Greasy5%

Moist/Dry5%

Functionality-Overall5%

Motor Power4%