Caramel Lotion
FailThe top 5 brands take 100% of clicks, so Caramel Lotion is a Fail.
- Flapen Score
- 29 / 100Ranks 10,692 of 10,978 Beauty & Personal Care niches · −19 vs the category median of 4829
- Market size
- $100K/yr165K searches / yr
- 90-day growth
- -40.5%search demand this quarter
- Competition
- 93%top-5 click share · 4 brands · 17 sellers
Flapen Score
Caramel Lotion against its category
The dotted line is the Beauty & Personal Care average. Past it, Caramel Lotion is stronger. Inside it, weaker.
Market
The Caramel Lotion market on Amazon at a glance
Shoppers on Amazon United States searched for Caramel Lotion 165K times last year and spent an estimated $100K. All 4 brands take every click. Flapen scores it 29 out of 100, a Fail.
01 · Demand
An estimated 6.4% of those searches ended in a purchase.
Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -40.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.
- Searches, last 12 months
- 165K
- Growth, 90 days vs prior 90
- -40.5%
- Conversion, latest week
- 6.4%
- Market size, estimated
- $100Ka year
- Top search term
- tree hut cinnamon dolce45K searches a year
02 · Price
A sale here is worth $9.53.
Listings sell for $9.53 on average, from $4.98 to $16.04. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $9.53 that is $953 to $2K a year per listing.
- Average price
- $9.53under the $15 to $100 sweet spot
- Price range
- $4.98–$16.04
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $953–$2K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #140 within Cleansers. It carries 4,732 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 4.0%
- Average rank
- #140in Cleansers
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 4,732per listing
- Listings tracked
- 8
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Caramel Lotion products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
17
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
0%
- Brand 193%
- Brand 23%
- Brand 33%
- Brand 42%
- Open — no brand owns it (0%)
Demand
Caramel Lotion search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.8× · 9 of 12 months tracked
Search terms
Top Caramel Lotion search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tree hut cinnamon dolce45K/yr
- cinnamon dolce tree hut37K/yr
- caramel lotion19K/yr
- gourmand lotion10K/yr
- caramel body lotion9K/yr
- gourmand body lotion6K/yr
- caramel body butter5K/yr
- treehut cinnamon dolce5K/yr
- tree hut cinnamon dolce lotion2K/yr
- cinnamon dulce tree hut5K/yr
Reviews and returns
What reviews say buyers love and hate about Caramel Lotion
We read the reviews and the return reasons for every product selling here.
“No scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Caramel Lotion questions
Answered from the same tracked data.









