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Camelina Oil for Horses

Fail

The top 5 brands take 97% of clicks, so Camelina Oil for Horses is a Fail.

Flapen Score
41
41 / 100
Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 48
Market size
$62K/yr18K searches / yr
90-day growth
-15.7%search demand this quarter
Competition
88%top-5 click share · 6 brands · 12 sellers

Flapen Score

Camelina Oil for Horses against its category

The dotted line is the Beauty & Personal Care average. Past it, Camelina Oil for Horses is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Camelina Oil for Horses market on Amazon at a glance

Shoppers on Amazon United States searched for Camelina Oil for Horses 18K times last year and spent an estimated $62K. The top 5 brands take 97% of clicks. Demand peaks in Aug. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months
18K
Growth, 90 days vs prior 90
-15.7%
Conversion, latest week
6.0%
Market size, estimated
$62Ka year
Peak month
August1.8× the quietest month
Top search term
camelina oil for horses14K searches a year

02 · Price

A sale here is worth $57.81.

Listings sell for $57.81 on average, from $27.30 to $87.88. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $57.81 that is $6K to $14K a year per listing.

Average price
$57.81inside the $15 to $100 sweet spot
Price range
$27.30–$87.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
100–250
Revenue per listing a year
$6K–$14K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #153 within Oils. It carries 469 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
75%
Out of stock, average day
4.5%
Average rank
#153in Oils
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
469per listing
Listings tracked
8

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 86 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
86 months

Products

Top Camelina Oil for Horses products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

12

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Brand 146%
  • Brand 224%
  • Brand 317%
  • Brand 46%
  • Brand 54%
  • Brand 63%

Demand

Camelina Oil for Horses search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.8×

Reviews and returns

What reviews say buyers love and hate about Camelina Oil for Horses

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“where as the cheaper product at $ 53 a gallon is a joke”
A buyer, on “Value For Money”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Camelina Oil for Horses questions

Answered from the same tracked data.