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Calvin Klein Euphoria for Men

Fail

The top 5 brands take 100% of clicks, so Calvin Klein Euphoria for Men is a Fail.

Flapen Score
38
38 / 100
Ranks 9,296 of 10,978 Beauty & Personal Care niches · −10 vs the category median of 48
Market size
$168K/yr73K searches / yr
90-day growth
+0.5%search demand this quarter
Competition
95%top-5 click share · 1 brands · 7 sellers

Flapen Score

Calvin Klein Euphoria for Men against its category

The dotted line is the Beauty & Personal Care average. Past it, Calvin Klein Euphoria for Men is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Calvin Klein Euphoria for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Calvin Klein Euphoria for Men 73K times last year and spent an estimated $168K. One brand takes every click. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $168K a year.

Searches, last 12 months
73K
Growth, 90 days vs prior 90
+0.5%
Conversion, latest week
4.1%
Market size, estimated
$168Ka year
Peak month
December3.0× the quietest month
Top search term
calvin klein euphoria for men25K searches a year

02 · Price

A sale here is worth $56.67.

Listings sell for $56.67 on average, from $24.94 to $104.40. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $56.67 that is $14K to $28K a year per listing.

Average price
$56.67inside the $15 to $100 sweet spot
Price range
$24.94–$104.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
250–500
Revenue per listing a year
$14K–$28K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #138 within Men's. It carries 2,072 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
83%
Out of stock, average day
9.9%
Average rank
#138in Men's
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
2,072per listing
Listings tracked
6

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 103 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
103 months

Products

Top Calvin Klein Euphoria for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Calvin Klein Euphoria for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Calvin Klein Euphoria for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • calvin klein euphoria for men25K/yr
  • euphoria calvin klein for men26K/yr
  • euphoria for men5K/yr
  • euphoria cologne for men5K/yr
  • calvin klein intense euphoria men4K/yr
  • euphoria men2K/yr
  • ck euphoria for men2K/yr
  • euphoria perfume for men2K/yr

Reviews and returns

What reviews say buyers love and hate about Calvin Klein Euphoria for Men

We read the reviews and the return reasons for every product selling here.

70%of positive reviews mention “Smell”
50%of negative reviews mention “Smell”
0.2%of orders come back
“It does not smell as good as the last one I bought”
A buyer, on “Smell”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

FAQ

Common Calvin Klein Euphoria for Men questions

Answered from the same tracked data.