Calpak Toiletry Bag
FailShoppers spend an estimated $21K a year here, so Calpak Toiletry Bag is a Fail.
- Flapen Score
- 28 / 100Ranks 10,755 of 10,978 Beauty & Personal Care niches · −20 vs the category median of 4828
- Market size
- $21K/yr124K searches / yr
- 90-day growth
- -3.0%search demand this quarter
- Competition
- 79%top-5 click share · 9 brands · 14 sellers
Flapen Score
Calpak Toiletry Bag against its category
The dotted line is the Beauty & Personal Care average. Past it, Calpak Toiletry Bag is stronger. Inside it, weaker.
Market
The Calpak Toiletry Bag market on Amazon at a glance
Shoppers on Amazon United States searched for Calpak Toiletry Bag 124K times last year and spent an estimated $21K. The top 5 brands take 86% of clicks. Demand peaks in Jan–Dec. Flapen scores it 28 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.
- Searches, last 12 months
- 124K
- Growth, 90 days vs prior 90
- -3.0%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $21Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- calpak toiletry bag91K searches a year
02 · Price
A sale here is worth $25.35.
Listings sell for $25.35 on average, from $9.18 to $70.64. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $25.35 that is $0 to $3K a year per listing.
- Average price
- $25.35inside the $15 to $100 sweet spot
- Price range
- $9.18–$70.64
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 6.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #539 within Bags & Cases. It carries 1,446 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 10.4%
- Average rank
- #539in Bags & Cases
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 1,446per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for -311 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- -311 months
Products
Top Calpak Toiletry Bag products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
JAZD Clear Makeup Bag Toiletry Bag for Women Cosmetic Case Large Capacity Travel Make Up Bag Organizer Transparent Storage Compartment TSA Approved (BEIGE)
- Price
- $28.41
- Rating
- 4.4/5
- Reviews
- 291
- Age
- 2y ago

Oaque Clear Cosmetic Bag Double Layer 4 Compartments Travel Toiletry Bag Clear Makeup Bag Case with Zipper Transparent Travel Bag for Toiletries Gift for Women Girls (Taupe Small)
- Price
- $26.69
- Rating
- 4.3/5
- Reviews
- 159
- Age
- 1y ago

BAGSMART TSA-Approved Toiletry Bag Large Opening Clear Makeup Bag with Handle Quart Sized Travel Toiletry Bag Carry-On Airline Compliant for Men and Women (Black)
- Price
- $9.18
- Rating
- 4.6/5
- Reviews
- 437
- Age
- 1y ago

BAGSMART Double Layer Clear Makeup Bag TSA-Approved Toiletry Bag Large Opening with Handle Cute Water-Resistant Travel Cosmetic Bag with Double Zipper for Car Essentials(Black)
- Price
- $15.31
- Rating
- 4.6/5
- Reviews
- 437
- Age
- 1y ago

PACKISM TSA Approved Toiletry Bag Combo Pack 1 Clear Makeup Bag Medium & Large for Checked Luggage Clear Travel Bag with Handle Water-resistant Travel Essentials Organizer Laurel Green
- Price
- $13.20
- Rating
- 4.7/5
- Reviews
- 1,164
- Age
- 3y ago
Trending
estimated 90-day click momentum
Away Clear Toiletry Bag - Water-Repellent Travel Toiletry Bag with 2 Compartments U-Zip Opening Interior Zip Pocket - Blush Pink
- Price
- $70.64
- Rating
- 4.7/5
- Reviews
- 39
- Age
- 6mo ago

BAGSMART Clear TSA-Approved Toiletry Bag Puffy Edges Travel Makeup Bag Large Opening with Handle Clear Cosmetic Bag with Double Zipper for Women (Black 1Pack)
- Price
- $9.42
- Rating
- 4.7/5
- Reviews
- 252
- Age
- 1y ago

BAGSMART Double Layer Clear Makeup Bag TSA-Approved Toiletry Bag Large Opening with Handle Cute Water-Resistant Travel Cosmetic Bag with Double Zipper for Car Essentials(Black)
- Price
- $15.31
- Rating
- 4.6/5
- Reviews
- 437
- Age
- 1y ago

Osprey Daylite Hanging Toiletry Kit Night Shift Blue
- Price
- $29.41
- Rating
- 4.6/5
- Reviews
- 308
- Age
- 1y ago

Veki TSA Approved Toiletry Bag Transparent Makeup Bag Double Travel Cosmetic bags Case Waterproof Toiletries Bag Medium Capacity Open Storage bag Organizer for Women and Girls (Medium Pink)
- Price
- $26.05
- Rating
- 4.4/5
- Reviews
- 325
- Age
- 3y ago
Newest
by launch date
Away Clear Toiletry Bag - Water-Repellent Travel Toiletry Bag with 2 Compartments U-Zip Opening Interior Zip Pocket - Blush Pink
- Price
- $70.64
- Rating
- 4.7/5
- Reviews
- 39
- Age
- 6mo ago

Oaque Clear Cosmetic Bag Double Layer 4 Compartments Travel Toiletry Bag Clear Makeup Bag Case with Zipper Transparent Travel Bag for Toiletries Gift for Women Girls (Taupe Small)
- Price
- $26.69
- Rating
- 4.3/5
- Reviews
- 159
- Age
- 1y ago

Osprey Daylite Hanging Toiletry Kit Night Shift Blue
- Price
- $29.41
- Rating
- 4.6/5
- Reviews
- 308
- Age
- 1y ago

BAGSMART Clear TSA-Approved Toiletry Bag Puffy Edges Travel Makeup Bag Large Opening with Handle Clear Cosmetic Bag with Double Zipper for Women (Black 1Pack)
- Price
- $9.42
- Rating
- 4.7/5
- Reviews
- 252
- Age
- 1y ago

BAGSMART TSA-Approved Toiletry Bag Large Opening Clear Makeup Bag with Handle Quart Sized Travel Toiletry Bag Carry-On Airline Compliant for Men and Women (Black)
- Price
- $9.18
- Rating
- 4.6/5
- Reviews
- 437
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
14
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
79%
Top 20: 100%
Open market
10%
- JAZD45%
- BAGSMART18%
- Oaque13%
- PACKISM5%
- EACHY4%
- Away4%
- Open — no brand owns it (3 brands, 10%)
Demand
Calpak Toiletry Bag search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 1.8×
Search terms
Top Calpak Toiletry Bag search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- calpak toiletry bag91K/yr
- calpak cosmetic case10K/yr
- calpak makeup bag12K/yr
- calpak clear cosmetic case8K/yr
- calpak cosmetic bag3K/yr
Reviews and returns
What reviews say buyers love and hate about Calpak Toiletry Bag
We read the reviews and the return reasons for every product selling here.
“The biggest drawback for me was the size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Calpak Toiletry Bag questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









