calm cream magnesium and vitamin d
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$29.63avg listing price — sweet spot $15–$100
Price range
Great$9.66–$39.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great451.09avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Growth
Bad-13.1%90-day search growth — must beat 0% to launch
Market size
Bad$57K$57K/yr · 38K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, calm cream magnesium and vitamin d is a $57K/yr Amazon United States market (38K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Jul. Verdict: Skip it — 45/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
calm cream magnesium and vitamin d market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- $59K–$74K
- units × avg price
- Conversion rate
- 5.1%
- Avg BSR
- #2,345
- Page quality
- 0%
- Prime
- 65%
- Sponsored
- 87%
- Out of stock
- 21.0%
- Avg brand age
- 40 months
- Avg seller age
- 154 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
7 rising
Sellers
7
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
62%
Top 20: 97%
Open market
1%
- Wholesome Hippy Naturals46%
- WHOLESOME HIPPY33%
- Rooted In7%
- Crogooe5%
- APLEFBE5%
- Magnum Solace2%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.1% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 2.3×
Top calm cream magnesium and vitamin d search terms
- wholesome hippy21K/yr
- wholesome hippy calm cream3K/yr
- calm cream2K/yr
- wholesome hippie3K/yr
- rooted in magnesium cream2K/yr
- calm cream with magnesium2K/yr
- wholesome hippy calm cream with magnesium and vitamin d31K/yr
- calm magnesium cream826/yr
- calm cream wholesome hippy680/yr
- magnesium calm cream783/yr
Top calm cream magnesium and vitamin d products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
WHOLESOME HIPPY Nighttime Nourishing Body Butter Soothing Vegan Moisturizer with Magnesium Chamomile & Botanical Extracts for Your Evening Skincare Ritual 4oz
Wholesome Hippy Naturals$34.944.4★35 rev
WHOLESOME HIPPY Wild Yam Cream for Hormone Balance Support Body Cream with Maca Chaste Tree Milk Thistle & Shea Moisturizing Botanical Balm for Women & Men 4oz - Fresh Scent
WHOLESOME HIPPY$38.924.2★65 rev
Wholesome Hippy Calm Cream All Natural Body Butter with Magnesium Vitamin D3 Shea Arnica & Turmeric Vegan Moisturizer for Sensitive Skin & Self-Care 4oz
Wholesome Hippy Naturals$34.974.4★55 rev
WHOLESOME HIPPY Magnesium Calm Cream Restore Botanical Body Butter with Magnesium Vitamin D3 Arnica & Turmeric Soothing Moisturizer for Skin Hydration 4oz
WHOLESOME HIPPY$34.254.6★184 rev
Crogooe Magnesium Cream for Sleep - Moisturizing Nighttime Magnesium Lotion Hydrating Dry Skin On Body With Vitamin E Safe for Kids - 4 OZ (Lavender)
Crogooe$11.254.3★139 rev
Newest
by launch date
WHOLESOME HIPPY Lemon-Aid Whipped Wonder Balm Natural Lemon Lime Moisturizer for Face & Body Hydrating Vegan Skin Balm with Vitamin E for Soft Smooth Radiant Skin 2oz
WHOLESOME HIPPY$21.8531 rev
WHOLESOME HIPPY Wild Yam Cream for Hormone Balance Support Body Cream with Maca Chaste Tree Milk Thistle & Shea Moisturizing Botanical Balm for Women & Men 4oz - Fresh Scent
WHOLESOME HIPPY$38.9265 rev
WHOLESOME HIPPY Nighttime Nourishing Body Butter Soothing Vegan Moisturizer with Magnesium Chamomile & Botanical Extracts for Your Evening Skincare Ritual 4oz
WHOLESOME HIPPY$34.65184 rev
WHOLESOME HIPPY Calm Cream Unscented Body Butter with Magnesium Vitamin D3 Shea Arnica & Turmeric Vegan Hydrating Moisturizer for Sensitive Skin & Self-Care 4oz
WHOLESOME HIPPY$34.87184 rev
WHOLESOME HIPPY Daytime Calm Magnesium Cream Body Butter with Magnesium Vitamin B12 Guarana & Bergamot Orange Moisturizing Wellness Cream for Daily Clarity 4oz
WHOLESOME HIPPY$34.20184 rev
Trending
90-day click momentum
APLEFBE 2025 Updated Magnesium Cream for Sleep: Nighttime Magnesium Lotion Deep Hydration Skin Care for Kid Men Women (Lavender)2PC
APLEFBE$18.724.2★
Wholesome Hippy Magnesium Calm Cream (lavender)-Arnica magnesium and shea butter 2 Oz
Wholesome Hippy Naturals$25.983.9★
WHOLESOME HIPPY Nighttime Nourishing Body Butter Soothing Vegan Moisturizer with Magnesium Chamomile & Botanical Extracts for Your Evening Skincare Ritual 4oz
Wholesome Hippy Naturals$34.944.4★
Wholesome Hippy Wild Yam Cream for Balance Support Body Cream with Maca Chaste Tree Milk Thistle & Shea Moisturizing Botanical Balm for Women & Men 4oz - Unscented
Wholesome Hippy Naturals$39.984.2★
Rooted In Relief Magnesium Cream 500mg Magnesium Chloride per Teaspoon Enriched with Arnica Comfrey & Botanical Blend Targeted Muscle Support & Topical Relaxation 4 oz Glass Jar
Rooted In$33.254.5★
What buyers say about calm cream magnesium and vitamin d
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing scent”
“It works quickly”
“Excellent product”
“Goes on smoothly”
“Worth the money”
“absorbs good”
“Great moisturizing too”
“As advertised”
“Good consistency”
“Comfortable”
What buyers complain about
“Didn't Work for Me”
“Skin Irritation”
“This product is very sticky”
“And the scent was too strong for me”
“Made our skin peel off”
“Would NOT dry”
“Not worth it”
“No noticeable improvement”
“The jar seems small”
“made me break out in hives”
Top return reasons
Common questions
- Is calm cream magnesium and vitamin d profitable to sell on Amazon United States?
- The niche generates $57K/yr across 23 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -13.1%. Flapen's verdict: Skip it (45/100).
- How competitive is the calm cream magnesium and vitamin d niche?
- 7 brands and 7 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in calm cream magnesium and vitamin d?
- Top complaints mined from reviews: Functionality-Overall, Allergies, Adhesion/Stickiness. The return rate is 0.6%.
- When does demand for calm cream magnesium and vitamin d peak?
- Demand peaks in Jul; the busiest month runs 2.3× the quietest.
- What does it cost to enter the calm cream magnesium and vitamin d niche?
- Listings span $9.66–$39.98; the average listing price is $29.63 (sweet spot $15–$100). The average incumbent carries 451 reviews — the moat a new listing must climb.