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Caffeine Eye Serum

Fail

The top 5 products take 86% of clicks, so Caffeine Eye Serum is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$269K/yr219K searches / yr
90-day growth
-3.7%search demand this quarter
Competition
86%top-5 click share · 8 brands · 34 sellers

Flapen Score

Caffeine Eye Serum against its category

The dotted line is the Beauty & Personal Care average. Past it, Caffeine Eye Serum is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Caffeine Eye Serum market on Amazon at a glance

Shoppers on Amazon United States searched for Caffeine Eye Serum 219K times last year and spent an estimated $269K. The top 5 brands take 89% of clicks. Demand peaks in Jan–Sep–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 8.2% of those searches ended in a purchase.

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $269K a year.

Searches, last 12 months
219K
Growth, 90 days vs prior 90
-3.7%
Conversion, latest week
8.2%
Market size, estimated
$269Ka year
Peak month
December2.6× the quietest month
Top search term
caffeine eye serum88K searches a year

02 · Price

A sale here is worth $15.09.

Listings sell for $15.09 on average, from $5.95 to $38.74. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $15.09 that is $23K to $30K a year per listing.

Average price
$15.09inside the $15 to $100 sweet spot
Price range
$5.95–$38.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
$23K–$30K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Eyes. It carries 19,324 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#8in Eyes
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
19,324per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Caffeine Eye Serum products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 86% of clicks. A locked shelf that new listings rarely crack.

$0$40K$81K$121K$161K1K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

34

Est. top-5 brand share

89%

Top 20: 100%

Est. top-5 click share

86%

Top 20: 100%

Open market

7%

  • The Ordinary53%
  • Good Molecules16%
  • CeraVe9%
  • POEROES6%
  • Brickell Men's Products5%
  • Taimand4%
  • Open — no brand owns it (2 brands, 7%)

Demand

Caffeine Eye Serum search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Caffeine Eye Serum search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • caffeine eye serum88K/yr
  • tired eyes14K/yr
  • para las ojeras y bolsas8K/yr
  • eyebags10K/yr
  • eye bag cream for men10K/yr
  • eyebag9K/yr
  • permanent eye bag remover11K/yr
  • under eye collagen7K/yr
  • eliminador de ojeras y bolsas5K/yr
  • eye treatment gels6K/yr

Reviews and returns

What reviews say buyers love and hate about Caffeine Eye Serum

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Functionality-Overall”
0.7%of orders come back
“No Results”
A buyer, on “Functionality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Caffeine Eye Serum questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data