Byredo Hand Soap

Shoppers searched for this 256K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $754K a year.

Searches, last 12 months

256K

Growth, 90 days vs prior 90

+1.4%

Conversion, latest week

7.0%

Market size, estimated

$754Ka year

Peak month

June6.1× the quietest month

Top search term

molton brown hand soap71K searches a year

Listings sell for $42.41 on average, from $23.57 to $79.18. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $42.41 that is $21K to $32K a year per listing.

Average price

$42.41inside the $15 to $100 sweet spot

Price range

$23.57–$79.18

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

$21K–$32K

Returns

1.1%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 17.3% of listings are out of stock. The average listing ranks #971 within Foot & Hand Care. It carries 1,050 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

90%

Out of stock, average day

17.3%

Average rank

#971in Foot & Hand Care

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

1,050per listing

Listings tracked

31

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

85 months