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Byredo Gypsy Water

Maybe

An estimated 0.2% of orders come back. But the top 5 brands take 92% of clicks, so Byredo Gypsy Water is a Maybe.

Flapen Score
55
55 / 100
Top 19% of 10,978 Beauty & Personal Care niches · +7 vs the category median of 48
Market size
$475K/yr247K searches / yr
90-day growth
+11.9%search demand this quarter
Competition
54%top-5 click share · 6 brands · 47 sellers

Flapen Score

Byredo Gypsy Water against its category

The dotted line is the Beauty & Personal Care average. Past it, Byredo Gypsy Water is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Byredo Gypsy Water market on Amazon at a glance

Shoppers on Amazon United States searched for Byredo Gypsy Water 247K times last year and spent an estimated $475K. The top 5 brands take 92% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 247K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $475K a year.

Searches, last 12 months
247K
Growth, 90 days vs prior 90
+11.9%
Conversion, latest week
1.7%
Market size, estimated
$475Ka year
Top search term
byredo159K searches a year

02 · Price

A sale here is worth $112.50.

Listings sell for $112.50 on average, from $16.02 to $250.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $112.50 that is $11K to $28K a year per listing.

Average price
$112.50above the $15 to $100 sweet spot
Price range
$16.02–$250.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$11K–$28K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

30% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #2,079 within Women's. It carries 216 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
74%
Out of stock, average day
3.7%
Average rank
#2,079in Women's
Average rating
4.14 starsAmazon United States average 4.42 stars
Average reviews
216per listing
Listings tracked
23

04 · Newcomers

4 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
62 months

Products

Top Byredo Gypsy Water products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

47

Top-5 brand share

92%

Top 20: 93%

Top-5 click share

54%

Top 20: 97%

Open market

1%

  • Brand 182%
  • Brand 27%
  • Brand 34%
  • Brand 43%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (1%)

Demand

Byredo Gypsy Water search demand

Weekly searches over the year. Pick a range.

8K6KSpike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Search terms

Top Byredo Gypsy Water search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • byredo159K/yr
  • byredo gypsy water18K/yr
  • byredo perfume27K/yr
  • gypsy water perfume16K/yr
  • gypsy water12K/yr
  • gypsy water byredo8K/yr
  • byredo cologne4K/yr
  • byredo gypsy water perfume3K/yr

Reviews and returns

What reviews say buyers love and hate about Byredo Gypsy Water

We read the reviews and the return reasons for every product selling here.

70%of positive reviews mention “Smell”
60%of negative reviews mention “Smell”
0.2%of orders come back
“Bad smell”
A buyer, on “Smell”60% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Byredo Gypsy Water questions

Answered from the same tracked data.