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Bye Bye Under Eye Bags

Fail

Demand is soft, at -23.0% this quarter, so Bye Bye Under Eye Bags is a Fail.

Flapen Score
44
44 / 100
Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 48
Market size
$59K/yr36K searches / yr
90-day growth
-23.0%search demand this quarter
Competition
77%top-5 click share · 9 brands · 35 sellers

Flapen Score

Bye Bye Under Eye Bags against its category

The dotted line is the Beauty & Personal Care average. Past it, Bye Bye Under Eye Bags is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bye Bye Under Eye Bags market on Amazon at a glance

Shoppers on Amazon United States searched for Bye Bye Under Eye Bags 36K times last year and spent an estimated $59K. The top 5 brands take 87% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 6.6% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -23.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
-23.0%
Conversion, latest week
6.6%
Market size, estimated
$59Ka year
Top search term
bye bye under eye bags15K searches a year

02 · Price

A sale here is worth $24.44.

Listings sell for $24.44 on average, from $5.95 to $61.18. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $24.44 that is $6K to $12K a year per listing.

Average price
$24.44inside the $15 to $100 sweet spot
Price range
$5.95–$61.18
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #45 within Eyes. It carries 15,146 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
11.1%
Average rank
#45in Eyes
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
15,146per listing
Listings tracked
12

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
54 months

Products

Top Bye Bye Under Eye Bags products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

35

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

9%

  • Brand 166%
  • Brand 28%
  • Brand 36%
  • Brand 44%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (3 brands, 9%)

Search terms

Top Bye Bye Under Eye Bags search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bye bye under eye bags15K/yr
  • lifting eye cream6K/yr
  • it bye bye under eye bags5K/yr
  • bye bye under eye cream3K/yr
  • dr. loretta tightening eye gel2K/yr
  • best instant eye bag remover3K/yr
  • best instant under eye depuffer2K/yr

Reviews and returns

What reviews say buyers love and hate about Bye Bye Under Eye Bags

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Functionality-Overall”
0.8%of orders come back
“DIDN'T WORK”
A buyer, on “Functionality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Bye Bye Under Eye Bags questions

Answered from the same tracked data.