Butterfly Locs Crochet Hair

Shoppers searched for this 525K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $124K a year.

Searches, last 12 months

525K

Growth, 90 days vs prior 90

-1.7%

Conversion, latest week

0.8%

Market size, estimated

$124Ka year

Peak month

August1.5× the quietest month

Top search term

butterfly locs176K searches a year

Listings sell for $28.09 on average, from $10.07 to $42.96. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $28.09 that is $3K to $7K a year per listing.

Average price

$28.09inside the $15 to $100 sweet spot

Price range

$10.07–$42.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

2.5%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #1,098 within Hair Extensions. It carries 1,496 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

3.0%

Average rank

#1,098in Hair Extensions

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

1,496per listing

Listings tracked

30

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months