butterfly locs crochet hair
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Avg price
Incredible$28.09avg listing price — sweet spot $15–$100
Price range
Great$10.07–$42.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Returns
Good2.5%return rate — above 5% kills the launch gate
Review moat
Good1,495.93avg incumbent reviews — the moat a new listing must climb
Market size
Okay$124K$124K/yr · 525K searches
Growth
Bad-1.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, butterfly locs crochet hair is a $124K/yr Amazon United States market (525K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 49/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
butterfly locs crochet hair market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $140K–$169K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #1,098
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 3.0%
- Avg brand age
- 40 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
18 falling
Sellers
21
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
48%
Top 20: 89%
Open market
32%
- ZRQ25%
- Leeven13%
- GUOHUI13%
- BOHOBABE9%
- GetGal4%
- LMZIM4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -1.7% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 1.5×
Top butterfly locs crochet hair search terms
- butterfly locs176K/yr
- butterfly locs crochet hair136K/yr
- distressed locs83K/yr
- crochet butterfly locs22K/yr
- distressed locs crochet hair12K/yr
- butterfly locks12K/yr
- butterfly locs crochet hair 24 inch8K/yr
- butterfly crochet locs10K/yr
- butterfly locs crochet hair 18 inch11K/yr
- distressed faux locs8K/yr
Top butterfly locs crochet hair products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ZRQ 6 Packs Butterfly Locs Crochet Braids Hair Extensions 30 Inch Long Distressed Faux Locs Black Goddess Locs Crochet Hair Pre-looped Synthetic Soft Locs For Women 1B#
ZRQ$33.334.4★1,254 rev
GUOHUI Super Light Butterfly Locs Crochet Hair 12 Inch 6 Packs Pre-Looped Soft Distressed Faux Locs Braids for Women Kids (12 Inch 1B#)
GUOHUI$28.114.4★1,695 rev
Leeven 24 Inch Butterfly Locs Crochet Hair 6 Packs Distressed Faux Locs Crcoeht Hair 1B# Pre-twsied Synthetic Fluffy Goddess Butterfly Soft Locs Crochet Braids Hair Extensions
Leeven$29.834.3★1,618 rev
BOHOBABE 30 Inch Light Weight Butterfly Locs Crochet Hair 8 Packs Long Black Distressed Butterfly Soft Faux Locs Crochet Hair 1B
BOHOBABE$42.704.3★2,119 rev
ZRQ 2 Packs Butterfly Locs 30 Inch Black Distressed Faux Locs Crochet Braids Hair Extensions Goddess Locs Pre-looped Synthetic Soft Locs For Women 1B#
ZRQ$15.254.4★1,254 rev
Newest
by launch date
New Butterfly Locs Crochet Hair 10 Inch 8 Packs for Black Women Goddess Locs Crochet Hair Pre Looped Soft Faux Crochet Braids Hair Extension (Natural Black 10 Inch)
Lianzi$19.7885 rev
New Butterfly Locs Crochet Hair 14 Inch 8 Packs for Black Women Goddess Locs Crochet Hair Pre Looped Soft Faux Crochet Braids Hair Extension (Natural Black 14 Inch)
Lianzi$23.3385 rev
7 Packs 36 Inch Soft Locs Crochet Hair Pre Looped Curly Wavy Distressed Faux Locs for Butterfly Locs Crochet Braids for Black Women (1B 36 Inch(pack of 7))
Mytarku$17.981,597 rev
Goddess Locs Crochet Hair 24Inch 8Packs Soft Boho Faux Locs for Black Women(1B# 24 Inch(Pack of 8))
AMUMI$27.20655 rev
Crochet Butterfly Locs with Curly Ends 30 Inch Boho Distressed Butterfly Locs Crochet Hair Black Bohemian Goddess Faux Butterfly Braids with Curly Ends (6 Packs 1B)
LOCSBYHAND$27.19302 rev
Trending
90-day click momentumBOHOBABE 30 Inch Light Weight Butterfly Locs Crochet Hair 8 Packs Long Black Distressed Butterfly Soft Faux Locs Crochet Hair 1B
BOHOBABE$42.704.3★
6 Packs 12 Inch Butterfly Faux Locs Crochet Hair for Black Women Distressed Faux Locs Pre looped Pre-twisted Braids (12 inch 6 pack 1b)
LMZIM$19.354.4★
ZRQ Butterfly Locs Crochet Hair With Curly Ends 24 Inch 6 Packs Pre Looped Long Butterfly Soft Locs Distressed Butterfly Faux Locs Synthetic Goddess Locs Hair Extensions (24 Inch 1B#)
ZRQ$27.984.3★
Crochet Butterfly Locs with Curly Ends 30 Inch Boho Distressed Butterfly Locs Crochet Hair Black Bohemian Goddess Faux Butterfly Braids with Curly Ends (6 Packs 1B)
LOCSBYHAND$27.194.5★
Goddess Locs Crochet Hair 24Inch 8Packs Soft Boho Faux Locs for Black Women(1B# 24 Inch(Pack of 8))
AMUMI$27.204.4★
What buyers say about butterfly locs crochet hair
What buyers praise and complain about, mined from review topics.What buyers love
“Hair is very light weight”
“The hair quality is amazing”
“worth the money”
“Love this style hair was light and fluffy”
“Easy to install”
“The hair is very soft”
“Easy to use”
“Hairstyle came out great”
“One pack fits”
“I will be buying more colors”
What buyers complain about
“This hair is horrible”
“The hair is way too heavy”
“The hair just frizzed and coming apart”
“Too thin unless”
“Hair quality wasnt what I thought”
“it kinda makes me itchy too”
“Difficult Loops”
“Ends Unravel”
“Not as described”
“it won't be my go-to hair for butterfly locs”
Top return reasons
Common questions
- Is butterfly locs crochet hair profitable to sell on Amazon United States?
- The niche generates $124K/yr across 30 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -1.7%. Flapen's verdict: Skip it (49/100).
- How competitive is the butterfly locs crochet hair niche?
- 18 brands and 21 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 64% of demand.
- What do buyers complain about in butterfly locs crochet hair?
- Top complaints mined from reviews: Hair Related, Weight Heavy, Suitability Curly Hair. The return rate is 2.5%.
- When does demand for butterfly locs crochet hair peak?
- Demand peaks in Jul–Aug; the busiest month runs 1.5× the quietest.
- What does it cost to enter the butterfly locs crochet hair niche?
- Listings span $10.07–$42.96; the average listing price is $28.09 (sweet spot $15–$100). The average incumbent carries 1,496 reviews — the moat a new listing must climb.