Butterfly Hair Clips

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +34.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $941K a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

+34.9%

Conversion, latest week

6.3%

Market size, estimated

$941Ka year

Peak month

August2.0× the quietest month

Top search term

butterfly hair clips1.1M searches a year

Listings sell for $7.31 on average, from $3.86 to $12.37. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 3,000 to 4,000 of them. At $7.31 that is $22K to $29K a year per listing.

Average price

$7.31under the $15 to $100 sweet spot

Price range

$3.86–$12.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

3,000–4,000

Revenue per listing a year

$22K–$29K

Returns

1.8%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #237 within Claws. It carries 2,678 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#237in Claws

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

2,678per listing

Listings tracked

26

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

31 months