Butt Deodorant for Men

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +37.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months

28K

Growth, 90 days vs prior 90

+37.9%

Conversion, latest week

3.7%

Market size, estimated

$19Ka year

Peak month

April22.8× the quietest month

Top search term

butt deodorant for men13K searches a year

Listings sell for $18.22 on average, from $7.52 to $33.39. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $18.22 that is $2K to $5K a year per listing.

Average price

$18.22inside the $15 to $100 sweet spot

Price range

$7.52–$33.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.6%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #290 within Deodorants & Antiperspirants. It carries 9,222 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.6%

Average rank

#290in Deodorants & Antiperspirants

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

9,222per listing

Listings tracked

13

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

69 months