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burberry brit for women

Skip it

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 75Growth 20Conversion 14Competition 10Returns 100Price range 58Avg price 80Brand share 9Review moat 25Quality gap 58

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$86.89

avg listing price — sweet spot $15–$100

Market size

Great$851K

$851K/yr · 890K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$19.91–$158.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad4,518.75

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-9.9%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Competition

Bad88%

top-5 click share — a locked-up shelf

Brand share

Bad97%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, burberry brit for women is a $851K/yr Amazon United States market (890K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

burberry brit for women market data

Units sold / yr
6K–8K
avg 500–750/product
Revenue / yr
$521K–$695K
units × avg price
Conversion rate
1.1%
Avg BSR
#919
Page quality
0%
Prime
50%
Sponsored
63%
Out of stock
30.8%
Avg brand age
58 months
Avg seller age
147 days

Competition & brand share

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

13

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • BURBERRY50%
  • Generic23%
  • HOUSE OF TWIST12%
  • Burberry8%
  • Bella Vita Luxury4%
  • Billie Eilish3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -9.9% search growth over the last 90 days.
175K125KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 7.3×

Top burberry brit for women search terms

  • burberry goddess507K/yr
  • burberry goddess perfume117K/yr
  • burberry goddess perfume for women147K/yr
  • goddess perfume19K/yr
  • burberry goddess eau de parfum11K/yr
  • burberry goddess travel size13K/yr
  • burberry goddess intense11K/yr
  • goddess burberry perfume13K/yr
  • goddess perfume for women10K/yr
  • burberry perfume for women goddess10K/yr
All search terms

Top burberry brit for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$128K30%$255K45%$383K60%$511K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 8 tracked products in this niche — three views at once, no toggling.

What buyers say about burberry brit for women

What buyers praise and complain about, mined from review topics.

What buyers love

Smell75%

“Fresh scent”

Value For Money5%

“Definitely worth the price”

Durability4%

“durable”

Quality-Overall2%

“Trusted the good reviews”

Size-Overall2%

“good size”

Soft Feel1%

“Smooth”

Gifting Purpose1%

“Birthday gift”

Advertised Vs Actual Product1%

“Looks exactly as pictured”

Color0%

“Pretty”

Suitability Hot Weather0%

“Its great for spring/ summer”

What buyers complain about

Smell71%

“Chemical Smell”

Durability4%

“no lasting”

Alcohol Content3%

“Strong alcohol smell”

Advertised Vs Actual Product2%

“False advertising”

Value For Money2%

“WASTE OF MONEY”

Quality-Overall1%

“I don't know what quality control measures Amazon has in place for checking its products prior to accepting them for sale”

Strength1%

“Way too strong”

Leak-Proof1%

“The bottle also leaks”

Size-Overall1%

“I was worried the bottle would be small”

Allergies1%

“Highly allergic to this”

Top return reasons

Smell100%

Common questions

Is burberry brit for women profitable to sell on Amazon United States?
The niche generates $851K/yr across 8 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -9.9%. Flapen's verdict: Skip it (42/100).
How competitive is the burberry brit for women niche?
6 brands and 13 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in burberry brit for women?
Top complaints mined from reviews: Smell, Durability, Alcohol Content. The return rate is 0.0%.
When does demand for burberry brit for women peak?
Demand peaks in Nov–Dec; the busiest month runs 7.3× the quietest.
What does it cost to enter the burberry brit for women niche?
Listings span $19.91–$158.67; the average listing price is $86.89 (sweet spot $15–$100). The average incumbent carries 4,519 reviews — the moat a new listing must climb.