Burberry Brit for Women

Shoppers searched for this 890K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $851K a year.

Searches, last 12 months

890K

Growth, 90 days vs prior 90

-9.9%

Conversion, latest week

1.1%

Market size, estimated

$851Ka year

Peak month

December7.3× the quietest month

Top search term

burberry goddess507K searches a year

Listings sell for $86.89 on average, from $19.91 to $158.67. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $86.89 that is $43K to $65K a year per listing.

Average price

$86.89inside the $15 to $100 sweet spot

Price range

$19.91–$158.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

$43K–$65K

Returns

0.0%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 30.8% of listings are out of stock. The average listing ranks #919 within Women's. It carries 4,519 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

50%

Out of stock, average day

30.8%

Average rank

#919in Women's

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

4,519per listing

Listings tracked

8

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

58 months