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Bump It Hair Accessory

Fail

Shoppers spend an estimated $87K a year here, so Bump It Hair Accessory is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$87K/yr290K searches / yr
90-day growth
+0.3%search demand this quarter
Competition
47%top-5 click share · 27 brands · 37 sellers

Flapen Score

Bump It Hair Accessory against its category

The dotted line is the Beauty & Personal Care average. Past it, Bump It Hair Accessory is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bump It Hair Accessory market on Amazon at a glance

Shoppers on Amazon United States searched for Bump It Hair Accessory 290K times last year and spent an estimated $87K. The top 5 brands take 59% of clicks. Demand peaks in Oct. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 290K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $87K a year.

Searches, last 12 months
290K
Growth, 90 days vs prior 90
+0.3%
Conversion, latest week
3.5%
Market size, estimated
$87Ka year
Peak month
October2.7× the quietest month
Top search term
bump it71K searches a year

02 · Price

A sale here is worth $8.54.

Listings sell for $8.54 on average, from $5.44 to $27.76. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $8.54 that is $854 to $2K a year per listing.

Average price
$8.54under the $15 to $100 sweet spot
Price range
$5.44–$27.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$854–$2K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #1,631 within Bun & Crown Shapers. It carries 582 reviews at 3.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
10.5%
Average rank
#1,631in Bun & Crown Shapers
Average rating
3.62 starsAmazon United States average 4.42 stars
Average reviews
582per listing
Listings tracked
44

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Bump It Hair Accessory products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 flat

Sellers

37

Top-5 brand share

59%

Top 20: 95%

Top-5 click share

47%

Top 20: 79%

Open market

35%

  • Brand 117%
  • Brand 215%
  • Brand 311%
  • Brand 411%
  • Brand 56%
  • Brand 66%

Demand

Bump It Hair Accessory search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.7×

Search terms

Top Bump It Hair Accessory search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bump it71K/yr
  • hair bump50K/yr
  • hair bumps for volume insert51K/yr
  • bump it hair accessory38K/yr
  • bumpit14K/yr
  • bumpits11K/yr
  • bumpits hair volumizing inserts5K/yr
  • hair bump it10K/yr
  • hair bump clip6K/yr
  • bump it hair6K/yr

Reviews and returns

What reviews say buyers love and hate about Bump It Hair Accessory

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Hair Styling”
14%of negative reviews mention “Suitability Short Hair”
4.3%of orders come back
“it wouldn't stay in my hair”
A buyer, on “Suitability Short Hair”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Bump It Hair Accessory questions

Answered from the same tracked data.