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55

bulldog

Worth a look

Shows low returns (0.4%), but strong incumbent ratings (4.8★) keeps it on the watch list.

Market size 70Growth 31Conversion 79Competition 52Returns 98Price range 65Avg price 79Brand share 37Review moat 46Quality gap 15

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Great8.0%

search→purchase rate — share of searches ending in a sale

Avg price

Great$16.68

avg listing price — sweet spot $15–$100

Market size

Good$734K

$734K/yr · 550K searches

Price range

Good$5.33–$33.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,902.47

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Growth

Okay+5.1%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, bulldog is a $734K/yr Amazon United States market (550K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Dec. Verdict: Worth a look — 55/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

bulldog market data

Units sold / yr
40K–50K
avg 750–1,000/product
Revenue / yr
$667K–$834K
units × avg price
Conversion rate
8.0%
Avg BSR
#6,999
Page quality
0%
Prime
94%
Sponsored
72%
Out of stock
4.0%
Avg brand age
47 months
Avg seller age
152 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 falling

Sellers

577

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

54%

Top 20: 90%

Open market

15%

  • Bulldog Skincare for Men53%
  • Edgewell14%
  • Beebel7%
  • Bulldog Skincare5%
  • EVERTREE CLOTHING4%
  • BABATEES2%
  • Open — no brand owns it (13 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +5.1% search growth over the last 90 days.
35K25KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.8×

Top bulldog search terms

  • bulldog119K/yr
  • english bulldog88K/yr
  • bulldog moisturizer for men27K/yr
  • bulldog decor48K/yr
  • english bulldog gifts59K/yr
  • english bulldog decor36K/yr
  • bulldog face wash24K/yr
  • bulldog gifts39K/yr
  • bull dog moisturiser17K/yr
  • bull dog17K/yr
All search terms

Top bulldog products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$29K8%$59K12%$88K16%$118K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about bulldog

What buyers praise and complain about, mined from review topics.

What buyers love

Smell15%

“clean scent”

Quality-Overall15%

“Excellent product”

Moist/Dry7%

“it really helps counteract the drying effect of city water”

Value For Money7%

“Great for the money”

Suitability Combination Skin4%

“Cleans well and reduces acne”

Lather4%

“lathers great”

Soft Feel4%

“gentle enough on skin”

Suitability Oily Skin3%

“Works without making me skin oily”

Cleansing3%

“Cleans great, smells good too”

Efficiency3%

“Works fine”

What buyers complain about

Smell15%

“There is a slight smell”

Size-Overall13%

“I feel like the beads are one size: HUGE”

Value For Money11%

“Price has doubled in last 90 days”

Print Quality6%

“Text is almost cut off- not ok imo for the price point”

Advertised Vs Actual Product6%

“not as described”

Allergies5%

“I started to have an allergic reaction”

Ease Of Cleaning3%

“Its just a big chunky uncomfortable to use scrub”

Durability3%

“Bottle doesnt last long”

Suitability Dry Skin3%

“Dries up skin toooo much”

Hard Feel3%

“Was not smooth as promised”

Top return reasons

Leak-Proof23%
Smell14%
Size-Overall14%
Advertised Vs Actual Product9%
Defective Material/Parts5%
Moist/Dry5%
Product Condition5%
Value For Money3%
Quality-Overall3%
Suitability Dry Skin2%

Common questions

Is bulldog profitable to sell on Amazon United States?
The niche generates $734K/yr across 32 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +5.1%. Flapen's verdict: Worth a look (55/100).
How competitive is the bulldog niche?
19 brands and 577 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in bulldog?
Top complaints mined from reviews: Smell, Size-Overall, Value For Money. The return rate is 0.4%.
When does demand for bulldog peak?
Demand peaks in Dec; the busiest month runs 3.8× the quietest.
What does it cost to enter the bulldog niche?
Listings span $5.33–$33.12; the average listing price is $16.68 (sweet spot $15–$100). The average incumbent carries 1,902 reviews — the moat a new listing must climb.